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Measuring Students Perceptions Of Blackboard Using The Technology Acceptance Model: A Pls Approach, Leila Halawi, Richard Mccarthy
Measuring Students Perceptions Of Blackboard Using The Technology Acceptance Model: A Pls Approach, Leila Halawi, Richard Mccarthy
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In this study, partial least square approach (PLS) is applied to investigate the determinants of students’ perceived usage results in the framework of university online or hybrid courses. A total of 134 valid responses from students who have finished or are currently enrolled in at least one online or hybrid course at two universities were employed to inspect the structural model. Using a structure that is in theory grounded in the technology acceptance model (TAM) and tested through TAM, the analysis of results suggest that separate factors guide the students’ usage choice.