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Full-Text Articles in Educational Technology

E-Book Acceptance Among Undergraduate Students: A Look At The Moderating Role Of Technology Innovativeness, Madison N. Ngafeeson, Jun Sun Sep 2015

E-Book Acceptance Among Undergraduate Students: A Look At The Moderating Role Of Technology Innovativeness, Madison N. Ngafeeson, Jun Sun

Information Systems Faculty Publications and Presentations

This paper utilizes the technology acceptance model (TAM) to uncover the moderating roles of technology innovativeness. A study of 158 undergraduate students revealed that the original TAM constructs and relationships were reliable, supported, and applicable in the measurement of e-book acceptance. Interestingly, personal technology innovativeness was found to moderate in a significant way, the relationship between behavioral intention to use e-book and actual usage of e-book. These findings suggest that while individuals who are more open to technology (adopters) as well as less technologically innovative individuals (late adopters and non-adopters) are likely to have the intention to use webbased instructional …


The Effects Of Technology Innovativeness And System Exposure On Student Acceptance Of E-Textbooks, Madison N. Ngafeeson, Jun Sun Jan 2015

The Effects Of Technology Innovativeness And System Exposure On Student Acceptance Of E-Textbooks, Madison N. Ngafeeson, Jun Sun

Information Systems Faculty Publications and Presentations

The efforts of educators in the last three decades have, among other things, focused on the use of information technology (IT) in education. It has become commonplace to view information systems both as an effective carrier of course content as well as a cost-effective tool to improve student learning outcomes. One of such technologies is the e-book. Decision-makers in the education field need make sense of this technological transformation. However, despite the growing popularity of e-books in higher education, its adoption by students is yet to be crystalized. This study exploits the technology acceptance model (TAM) framework to examine student …