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Full-Text Articles in Education

Amazon.Com, Inc Strategic Audit, Ningzhi Luo Dec 2020

Amazon.Com, Inc Strategic Audit, Ningzhi Luo

Honors Theses

Amazon.com, Inc (Amazon) was founded by Jeff Bezos in 1994 as an online marketplace for books but later expanded to e-commerce, cloud computing, digital streaming, and artificial intelligence. This large variety of products and innovations has contributed to Amazon as one of the most influential economic and cultural forces in the world (Eugene Kim, 2018). This study would specifically focus on the e-commerce area and analyze Amazon's position in this market from an external and internal perspective by using three models: Porter's Five Forces, PESTEL, and the SWOT model. The report would identify Amazon's competitive advantages and the challenges it …


Procurement Auctions In E-Commerce, Robert T. Barrett, Robert E. Pugh Mar 2020

Procurement Auctions In E-Commerce, Robert T. Barrett, Robert E. Pugh

Southern Business Review

Robert T. Barrett is associate dean and professor of management, School of Business, Francis Marion University, Florence, SC 29501-0547.

Robert E. Pugh is Eugene A. Fallon Jr., professor of management and associate professor, School of Business, Francis Marion University, Florence, SC 29501-0547.


Strategic Aspects Of E-Commerce Related To V-Commerce, V-Learning, And Disaster Relief, Alan D. Smith Feb 2020

Strategic Aspects Of E-Commerce Related To V-Commerce, V-Learning, And Disaster Relief, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


A Viewpoint Of Tanzania E-Commerce And Implementation Barriers, George S. Oreku, Fredrick Mtenzi, Ali Al Dahoud Jan 2013

A Viewpoint Of Tanzania E-Commerce And Implementation Barriers, George S. Oreku, Fredrick Mtenzi, Ali Al Dahoud

Institute for Educational Development, East Africa

The growing rate of ICT utilization particularly the Internet and mobile phones has influenced at an exponential rate online interaction and communication among the generality of the populace. However, with the enormity of businesses on the Internet, Tanzania is yet to harness the opportunities for optimal financial gains. This study is exploratory in nature as it attempts to unveil the prospects of e-commerce implementation, participation, motivation and opportunity to the developing countries like Tanzania where by the domestic market is very big to ensure the growth of agricultural sector. The paper proposes to investigate the ability of consumers to purchase …


Loyalty Influencing Factors Of Business E-Commerce On University Students, James R. Seligman Apr 2012

Loyalty Influencing Factors Of Business E-Commerce On University Students, James R. Seligman

James Seligman

This paper reports a study on loyalty influencing factors of business e-commerce on university students. As a new medium, the Internet has brought a revolution to communication among human beings, which facilitates the dramatic development of e-commerce that has attracted many customers and has a huge potential customer market. University students, are an indispensable part of this medium, their loyalty would exert profound influence on the sound development of this market, making it important to research college student e-loyalty.

To be more specific, this paper sets out to do the following:

To provide a review research on customer loyalty and …