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Rhetoric In The Real World [11th Grade], Sarah Berce

Understanding by Design: Complete Collection

This unit is designed to help students think critically about the world. Students, especially with the increasing role of technology in our world, are exposed to persuasive messages in various capacities everyday. The class will read, analyze, and respond to several real world sources including persuasive speeches, position papers, advertisements, commercials, political campaigns, newspaper articles, and pictures. Through these sources and accompanying activities, students will discover the effects of advertising and the means to effectively persuade. After reading, exploring, and analyzing various sources, students will work creatively to design a shoe and an accompanying advertisement campaign. Then, they will critically …