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Full-Text Articles in Education
Paramedicine And Social Work: Case Studies In Authentic Student Recruitment, Nathalie Collins, Lynelle Watts, Renee Strauss, David Hodgson
Paramedicine And Social Work: Case Studies In Authentic Student Recruitment, Nathalie Collins, Lynelle Watts, Renee Strauss, David Hodgson
eCULTURE
Selling the course experience to future students has been corporatised across the Higher Education sector. At many universities marketing and sales specialists, such as ECU’s Student Recruitment Team, rather than academic staff, field prospective student enquiries. Representing courses authentically is crucial to matching future students with an appropriate course experience and career, as well is managing future students’ expectations. A challenge for academics is communicating the course/career experience to university sales agents (recruiters). A challenge for recruiters is conveying an authentic course experience to future students when they have not taken a course themselves. This paper selects two ECU courses, …
04. Finance, Northeastern State University
04. Finance, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.
01. Accounting, Northeastern State University
01. Accounting, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.
03. Economics, Northeastern State University
03. Economics, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.
06. Management, Northeastern State University
06. Management, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.
07. Marketing, Northeastern State University
07. Marketing, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.
02. Business, Northeastern State University
02. Business, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.
05. Information Operations Management, Northeastern State University
05. Information Operations Management, Northeastern State University
Oklahoma Research Day Abstracts
No abstract provided.