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An Examination Of The Factors Leading To Students’ Preference And Satisfaction With Online Courses, David Mc.A Baker, Ramaprasad Unni, Shantia Kerr-Sims, Gerald Marquis
An Examination Of The Factors Leading To Students’ Preference And Satisfaction With Online Courses, David Mc.A Baker, Ramaprasad Unni, Shantia Kerr-Sims, Gerald Marquis
International Journal for Business Education
This paper presents the results of a one-year study of undergraduate business students’ preference and level of satisfaction with online instruction at one university. A questionnaire was voluntarily completed by 305 undergraduate business students during the 2019-2020 academic year. Multiple regression analysis revealed that prior experience with online courses, ease of communication, personal benefits - convenience of taking online courses and expectation of improving GPA were positively associated with satisfaction in online courses relative to face-to-face courses. Learning benefits from online courses such as availability of course materials did not have a significant relationship. Satisfaction was positively related to preference …