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Determinants Of Users Intention To Adopt Mobile Fitness Applications: An Extended Technology Acceptance Model Approach, Kwak Jang Yul
Determinants Of Users Intention To Adopt Mobile Fitness Applications: An Extended Technology Acceptance Model Approach, Kwak Jang Yul
Health, Exercise, and Sports Sciences ETDs
The present research was motivated by the recognition that the use of mobile fitness applications (MFA) is increasingly popular among sports and exercise participants in recent years. Using an extended Technology Acceptance Model (TAM) perspective, this study explored potential predictors of behavioral intention toward MFAs such as perceived ease of use, perceived usefulness, personalization, personal innovativeness in information technology (PIIT), perceived enjoyment, mobile application self-efficacy, involvement in sports and exercise participation, and social influences (interpersonal and external influences). A theoretical model was developed and tested against the empirical data collected from 385 collegiate students enrolled in physical activity classes at …
Wellness Magazine 2014 Issue, Office Of Recreation And Wellness
Wellness Magazine 2014 Issue, Office Of Recreation And Wellness
Wellness Magazine
No abstract provided.