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Articles 1 - 7 of 7
Full-Text Articles in Tourism and Travel
Learning In Action: Implementing A Facilitated Learning Programme For Tourism Micro-Firms, Dr. Felicity Kelliher, Dr. Leana Reinl
Learning In Action: Implementing A Facilitated Learning Programme For Tourism Micro-Firms, Dr. Felicity Kelliher, Dr. Leana Reinl
Irish Business Journal
This paper presents findings from research associated with a tourism micro-firm facilitated learning programme, carried out over a four-year period. Considering traditional educational interventions have had limited impact on micro-firm activities; the researchers propose an alternative approach to meeting the learning needs of micro-firms which encompass local and self-developed knowledge and the successful completion of learning cycles. Using a behavioural lens, the researchers’ consider the experiential learning impact of facilitated learning programmes on observed micro-firm owner-managers. Adopting an action learning (AL) approach, the researchers explore the design, development, implementation and impact of this programme and contemplate the observed micro-firms’ focus …
Profiling Tourism Entrepreneurs And Their Enterprises Along The Wild Atlantic Way, Dr. James Hanrahan, Dr. Áine Conaghan
Profiling Tourism Entrepreneurs And Their Enterprises Along The Wild Atlantic Way, Dr. James Hanrahan, Dr. Áine Conaghan
Irish Business Journal
This paper discusses the profile of tourism entrepreneurs and their enterprises along the WAW (Wild Atlantic Way). Ireland had witnessed less numbers of some holidaymakers in particular the British market visiting over the past five years, resulting in a significant loss of market share from GB. This research undertook a proactive approach to investigating regional qualitative stakeholders profiles while identifying factors that impact on the management of tourism Small and Medium sized Enterprises (SMEs) to develop the International market. The research provides the industry with a snapshot of a current typology of successful tourism entrepreneurs. Furthermore, the research develops a …
An Exploration Of The Role Of Food Tourism In Sustaining Cultural Authenticity In Ireland, Lisa O'Riordan, Dr. Aisling Ward
An Exploration Of The Role Of Food Tourism In Sustaining Cultural Authenticity In Ireland, Lisa O'Riordan, Dr. Aisling Ward
Irish Business Journal
Authenticity is often a motivating factor for tourists. In many situations what occurs, however, is staged authenticity. Food is one of the few entities left that indicates true cultural authenticity. Food can bridge the gap between tourists and their understanding of and involvement in a place. Native cultures that are struggling to preserve their heritage and ways of life from globalising forces can use food as a defensive mechanism. This paper is part of a wider postgraduate study on food tourism and culture so will focus on the research completed to date, mainly the literature reviewed as well as initial …
Assessing Service Quality In Adventure Tourism, Prof. Antonie Bauer
Assessing Service Quality In Adventure Tourism, Prof. Antonie Bauer
Irish Business Journal
The purpose of this paper, which is based on a survey of activity providers in South West Ireland, is to assess the quality of adventure tourism offerings and to investigate which aspects of the experience contribute most to visitors’ perception of quality. In addition, it explores the validity of different methods for the assessment of service quality. A new importance weighted method is developed that avoids the inconsistencies of existing approaches and has higher predictive value than the other models for the Irish sample. A simple performance only approach is second best in explaining variation in overall perception of quality, …
Niche Markets In Irish Tourism: The Case Of North American Coach Tourists, Dr. Marie Ryan, Prof. Jim Deegan, Dr. Richard Moloney, Dr. William Sjostrom
Niche Markets In Irish Tourism: The Case Of North American Coach Tourists, Dr. Marie Ryan, Prof. Jim Deegan, Dr. Richard Moloney, Dr. William Sjostrom
Irish Business Journal
In 2010, 115,000 coach tourists came from North America to Ireland, averaging a length of stay of 9 nights. This paper applies factor analysis to a survey of North American coach tourists to Ireland (with 486 responses). It identifies the most significant factors that have common characteristics amongst the tourists. Factor analysis, although popular in tourism research, has never been applied to an inbound tourist market to Ireland, so this research fills an important gap in Irish segmentation research. The factor analysis of the survey identifies a number of important characteristics of this market. For example, the North American coach …
An Investigation Of Work Placement In The Hotel Industry: Perceptions From Hoteliers And Students, Margaret Lenihan, Irene Sheridan
An Investigation Of Work Placement In The Hotel Industry: Perceptions From Hoteliers And Students, Margaret Lenihan, Irene Sheridan
Irish Business Journal
The changing need of higher education to interface more effectively with industry has been widely documented, as has the rising awareness of those attributes which most benefit graduates seeking employment. A key way in which third-level institutions can build stronger partnerships with employers, and assist their students in postgraduate success, is through the provision of work placements. This paper presents research conducted in relation to work placement in the hotel industry, from the perspective of both hoteliers who facilitated the work placements and students who undertook placements. Primary research was conducted with both hoteliers and students. The findings from the …
Assessing Farmers’ And Landowners’ Attitudes Towards Environmental Sustainability And Their Motivations Towards Walking Tourism In Sheep’S Head Way, Co. Cork, Gráinne Dwyer
Irish Business Journal
Numerous studies within academic literature examine motivations of walkers engaging with nature-based tourism activities, such as hillwalking. However, a gap exists in the literature regarding the suppliers of this type of tourism, namely landowners and farmers. This research hopes to address this identifiable gap in tourism research in a confined study area located in the Sheep’s Head Way in Co. Cork. The purpose of this research was to examine geographical spatial differences in environmental attitudes, and to determine the factors that influenced the landowner’s intentions to permit the walkway throughout their land. To examine these factors, seven semi-structured interviews were …