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Curacao North Sea Jazz Festival: Through "The Looking Glass", Manuel A. Rivera, Robertico R. Croes Nov 2013

Curacao North Sea Jazz Festival: Through "The Looking Glass", Manuel A. Rivera, Robertico R. Croes

Dick Pope Sr. Institute Publications

The study was commissioned by Fundashon Bon Intenshon (FBI), through its sole Director and Founder, Mr. Gregory Elias, and was conducted through an intercept survey on site during the two major concerts on August 30 and 31, 2013. The study was carried out by the Dick Pope Sr. Institute for Tourism Studies (DPITS) of the Rosen College of Hospitality Management at the University of Central Florida. This is the fourth time in a row that the DPITS conducts the study on behalf of FBI. This report documents the economic contribution and the experience of the international visitors attending the Curacao …


The Economic Footprint Of The Rosen College Of Hospitality Management In The Metro Orlando Area, Robertico R. Croes, Tadayuki Hara Nov 2013

The Economic Footprint Of The Rosen College Of Hospitality Management In The Metro Orlando Area, Robertico R. Croes, Tadayuki Hara

Dick Pope Sr. Institute Publications

The report documents the economic value of the Rosen College of Hospitality Management (RCHM) to the Metro Orlando area. The purpose of estimating the economic value of the program is to calculate the increased economic activities in the Metro Orlando area as generated by college degree attainment through the RCHM. The report is the result of an assignment commissioned by the Dean of the RCHM. The report assessed the economic impact of the alumni of the College during the period from 2000 to 2012. In that period, more than 5,000 students earned a degree either at the undergraduate or graduate …


Economic Impact Of Visitor Segments In Osceola County 2012, Robertico R. Croes, Manuel A. Rivera Feb 2013

Economic Impact Of Visitor Segments In Osceola County 2012, Robertico R. Croes, Manuel A. Rivera

Dick Pope Sr. Institute Publications

The main purpose of this report is to document the economic effects of tourism in Osceola County. Few industries have as much impact on the economy of Osceola County. In 2012, a total of 5.9 million tourists visited the area, spending on average $5.8 million per day, resulting in $2.1 billion in direct spending effect. The total economic contribution of tourism to the county is $3.1 billion, resulting in an estimated multiplier of 1.48. The total economic contribution of tourism accounts for about 28% of the gross economic product of the county. In total, the tourism industry supported one in …


The Signature Event In Curacao: A Source Of Brand Equity And Economic Significance, Manuel A. Rivera, Robertico R. Croes Oct 2011

The Signature Event In Curacao: A Source Of Brand Equity And Economic Significance, Manuel A. Rivera, Robertico R. Croes

Dick Pope Sr. Institute Publications

For a second year, the organizer of the Curacao North Sea Jazz Festival (CNSJF) commissioned the Dick Pope Sr. Institute for Tourism Studies (DPITS) to prepare a report on perceptions of attendees of the festival. Additionally, the project investigated the value of the event as well as the economic benefits the event brings to Curacao. A survey instrument was designed and used to assess the perceptions of perceived value of event attendees. The survey was completed during the event which was held September 2-3, 2011. A total of 400 surveys was collected and analyzed by DPITS. The survey revealed that …


Perceptions, Behaviors & The Economic Impact Of Tourism In Curacao, Robertico Croes, Manuel A. Rivera, Kelly Semrad Feb 2011

Perceptions, Behaviors & The Economic Impact Of Tourism In Curacao, Robertico Croes, Manuel A. Rivera, Kelly Semrad

Dick Pope Sr. Institute Publications

The Curacao Tourist Board commissioned the Dick Pope Sr. Institute for Tourism Studies at the Rosen College of Hospitality Management at the University of Central Florida to conduct an analysis of tourists' perceptions with regard to the Curacao tourism product, the tourist profile, and the spending behavior of tourists frequenting the island. In addition, the CTB requested that the DPI provided recommendations to the CTB regarding the enhancement of the tourist data collection process, the data analysis, and the re-design of the Tourist Exit Survey itself. Of the 3,390 survey respondents assessed according to year (2007 = 1,938; 2008 = …


Winning The Future: Strategic Plan For The Development Of Tourism, Robertico R. Croes, Manuel A. Rivera, Abraham Pizam, Eric D. Olson, Seung Hyan Lee, Yun Ying Zhong Jan 2011

Winning The Future: Strategic Plan For The Development Of Tourism, Robertico R. Croes, Manuel A. Rivera, Abraham Pizam, Eric D. Olson, Seung Hyan Lee, Yun Ying Zhong

Dick Pope Sr. Institute Publications

Aruba has developed and positioned its tourism sector as one of the premier destinations in the Caribbean over the past twenty-five years. The push towards tourism development was primarily aimed to create jobs and to enhance the quality of life of its population. The results have been astounding: not only has the island successfully transformed from an industrial-based economy to a tourist- and service-based economy, but the island now boasts one of the highest living standards in the Caribbean. The prosperity on the island is broadly shared among Arubans. Tourism has become an engine of economic growth, totaling U.S.$2.3 billion …


Investigating The Economic Footprint Of Cultural Tourism In Aruba, Robertico R. Croes Dec 2009

Investigating The Economic Footprint Of Cultural Tourism In Aruba, Robertico R. Croes

Dick Pope Sr. Institute Publications

Aim: The purpose of this study is to assess the economic impact of the cultural tourism market in Aruba and determine whether cultural tourism could enhance the Aruba product. Design: 386 intercept surveys to international tourists at the Reina Beatrix Airport were conducted by the Central Bureau of Statistics of Aruba during the month of July, 2009. The survey design was the result of a series of focus groups with industry and local cultural stakeholders. The data collected was assessed with SPSS 17 by the researcher to identify the segments and their spending behavior. Based on their spending behavior, an …


Marketing Orlando As A Tourism Destination: Collaboration And Competitiveness, Youcheng Wang Jan 2009

Marketing Orlando As A Tourism Destination: Collaboration And Competitiveness, Youcheng Wang

Dick Pope Sr. Institute Publications

No abstract provided.


Economic Impact Analysis Of The Tourism Industry, Robertico R. Croes May 2008

Economic Impact Analysis Of The Tourism Industry, Robertico R. Croes

Dick Pope Sr. Institute Publications

The tourism industry in Osceola County has undergone some significant changes over the past ten years. The inventory of the accommodation sector increased by more than 20%; the industry became more diversified and complex by a greater number of timeshare properties in the area, the emergence of vacation homes as a prominent market segment and the emergence of convention hotels. The continuing evolution of the tourism industry has kept it a significant player in the economic landscape of the county. The analysis considered the local tourism industry from the perspective of both direct impacts (i.e. employment, value-added and government revenues …


What Makes That Employee So Good? Identifying The Characteristics Of High Performance Hourly Employees In The Theme Park And Attraction Industry, Ady Milman Jul 2002

What Makes That Employee So Good? Identifying The Characteristics Of High Performance Hourly Employees In The Theme Park And Attraction Industry, Ady Milman

Dick Pope Sr. Institute Publications

Following the September 11th, 2001 events, the United States has seen the first decline in employment expansion in over a decade. The services industry lost 111,000 jobs, mainly in travel-related businesses like hotels (46,000) and auto services (13,000), in particular auto rental agencies and parking services (U.S. Department of Labor, 2001). The hospitality industry, like many other sectors of the service industry is faced with the challenge of recruiting and retaining employees. Employment in the theme park and attraction industry is not an easy task. Human resource professionals are challenged on a daily basis with unique task of recruiting, selecting, …


Dick Pope, Sr. Institute For Tourism Studies: Research, Education, Public Awareness, Dick Pope Sr. Institute For Tourism Studies Jan 1987

Dick Pope, Sr. Institute For Tourism Studies: Research, Education, Public Awareness, Dick Pope Sr. Institute For Tourism Studies

Dick Pope Sr. Institute Publications

No abstract provided.


Understanding The Theme Park Visitor: A Psychological Perspective, Edward J. Mayo, Lance P. Jarvis Jan 1981

Understanding The Theme Park Visitor: A Psychological Perspective, Edward J. Mayo, Lance P. Jarvis

Dick Pope Sr. Institute Publications

Psychologists have often found it useful to think of an individual's personality as consisting of three parts. Each part is a separate source of thoughts, feelings, and motivations - - and it is useful to view each part as directing an individual's behavior at different times. This psychological perspective, it seems, can be very useful to those who market the modern theme park. Its product - - the assortment of attractions it offers to potential guests - - and the way it is promoted must appeal, in one way or another, to each distinct part of a prospective visitor's personality. …