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Tourism and Travel Commons

Open Access. Powered by Scholars. Published by Universities.®

University of Nevada, Las Vegas

2009

Reservation systems; Travel agents – Computer network resources; Web sites

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Full-Text Articles in Tourism and Travel

Travelocity And The Opaque Booking Model: New Ways To Stimulate Incremental Revenue, Greg Kinchen Aug 2009

Travelocity And The Opaque Booking Model: New Ways To Stimulate Incremental Revenue, Greg Kinchen

UNLV Theses, Dissertations, Professional Papers, and Capstones

In today economy the declining hotel occupancies are motivating hotels to push deeply discounted rates through online travel agency opaque booking models. Online travel sites like Priceline and Hotwire have benefited from the opaque booking model even though overall travel and the economy is down.