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Is Metaverse A Comfortable Parallel Universe For The Tourism Industry Or A Nightmare Full Of Fear?, Busra Kaya, Sinan B. Bayar, Selma Meydan Uygur Oct 2022

Is Metaverse A Comfortable Parallel Universe For The Tourism Industry Or A Nightmare Full Of Fear?, Busra Kaya, Sinan B. Bayar, Selma Meydan Uygur

University of South Florida (USF) M3 Publishing

The aim of the study is to determine the usage areas of the metaverse, that is, the virtual universe, for the tourism sector and to reveal its positive and negative aspects. The fact that the concept of metaverse is still new means that industry stakeholders and researchers do not know how to proceed, and that it is late in raising awareness of the contributions or damages to the field. In this context, the study also aims to provide a foresight about the metaverse for the tourism sector stakeholders. In this respect, its contribution to the literature and the sector makes …


Exploring “Smart And Green” Concepts: A New Synergy For Irish Hospitality, Yi Sheng Tan, Angela Wright Mar 2022

Exploring “Smart And Green” Concepts: A New Synergy For Irish Hospitality, Yi Sheng Tan, Angela Wright

Dept. of Organisation & Professional Development Publications

The spotlight on “smart and green” has never been so bright and, within the hotel sector, emphasis on opportunities such as sustainability and digitisation are quickly shaping the agenda. This paper explores key components of the “smart and green” agenda among Irish hotels in the Republic of Ireland and how these concepts relate to their public customer image. While the multifaceted hybrid model of “smart and green” hotels is rapidly emerging as the new theme in the sustainable tourism industry, previous literature failed to address the issue in relation to a lack of uptake from Irish hoteliers. A post-positivistic paradigm …