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University of Nevada, Las Vegas

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Rg Smart Gambling Machines: A Prevention Model To Respond To Risky Play In Real Time, Tracy Schrans May 2023

Rg Smart Gambling Machines: A Prevention Model To Respond To Risky Play In Real Time, Tracy Schrans

International Conference on Gambling & Risk Taking

Abstract:

In collaboration with industry, public health, and regulators, Focal Research developed an effective modelling process using player data and technology to identify and assist customers at-risk of having problems with their gambling. The system was originally designed using account-based player data to accurately assess play patterns. Complex algorithms scan the player data stored in an operator’s member data system, alerting operators to play behaviours typically observed among those scoring 8 or higher on the Problem Gambling Severity Index. During a live trial, the system was found to help staff interact with at-risk customers leading to measurable improvement in outcomes …