Open Access. Powered by Scholars. Published by Universities.®
- Keyword
-
- GLOBE Conference (2)
- GLOCER Conference (2)
- GLOSEARCH Conference (2)
- GLOSERV Conference (2)
- GRAD Conference (2)
-
- HOTEL Conference (2)
- IIBA Conference (2)
- MTCON (2)
- Destination Image Analytics Through Traveler-Generated Content (1)
- Digital Marketing Mix (1)
- Hardware Requirements (1)
- Hospitality (1)
- Hospitality; tourism; U.S. workforce (1)
- Information technology (1)
- Microblogging (1)
- Online Travel Review (1)
- Opinion Mining (1)
- Photo Sharing (1)
- Practical Implications (1)
- Reality-Virtuality Continuum (1)
- Sentiment Analysis (1)
- Smart destination (1)
- Smart tourism (1)
- Social Media Marketing (1)
- Social Networking Sites(SNS) (1)
- Software Requirements (1)
- Text Classification (1)
- Text Clustering (1)
- Topic Extraction (1)
- Tourism (1)
Articles 1 - 15 of 15
Full-Text Articles in Technology and Innovation
Tourism Products And Sentiment Analysis, Ibrahim A. Ozen
Tourism Products And Sentiment Analysis, Ibrahim A. Ozen
University of South Florida (USF) M3 Publishing
OVERVIEW
Reviews about tourism products in online environments are an important data source for tourism businesses, destination managements and tourists. Tourist reviews online are completely unbiased reviews created voluntarily by tourists. Therefore, important feedback is provided for tourism businesses and destinations in the evaluation of tourism products. Collecting and analyzing tourist comments and transforming them into strategic information will create an important competitive power. Sentiment analysis, which is a sub-field of text mining, is a field of study that analyzes people’s ideas and thoughts about tourism products and services from text-based comments. Sentiment analysis can be applied at the document …
Contributions Of Information And Communication Technologies To Cultural Tourism Experiences: Toward A Smart Destination, Alexandra Georgescu Paquin, Ainhoa Carballido Risco
Contributions Of Information And Communication Technologies To Cultural Tourism Experiences: Toward A Smart Destination, Alexandra Georgescu Paquin, Ainhoa Carballido Risco
University of South Florida (USF) M3 Publishing
OVERVIEW
Cultural tourism is a growing sector in which technologies play an important role. Location-based technology, or augmented, virtual and mixed reality, amongst many others, open up new possibilities for managers and at the same time enhance cultural tourism experience in all its stages. In this context, cities, and destinations in particular, need to innovate in order to assure a sustainable and competitive offer that benefits to both tourists and residents by facilitating their daily life through smart initiatives. The purpose of this conceptual chapter is to analyze how the creation of cultural tourism experience with information and communication technologies …
Wearable Technologies: Kinesthetic Dimension In Enriching Tourist Experience, Guzide Z. Egeli, Hulya Kurgun
Wearable Technologies: Kinesthetic Dimension In Enriching Tourist Experience, Guzide Z. Egeli, Hulya Kurgun
University of South Florida (USF) M3 Publishing
OVERVIEW
Wearable technologies (WTs), started to play an important role within the tourism ecosystem. These technologies open up new possibilities for all types of tourism operators such as Destination Management Organizations (DMOs), airlines, hotels, cruise lines, theme parks, museums and other attractions in terms of offering competitive advantage and assuring a sustainable offer. In this context, tourism-related companies and destinations, in particular, need to employ new strategies and be innovate in order to meet the demand of sophisticated consumers, improve the satisfaction of the tourist and increase the overall tourism experience. Although the role of this technology is still very …
Digital Marketing In Hospitality And Tourism, Prem Kumar
Digital Marketing In Hospitality And Tourism, Prem Kumar
University of South Florida (USF) M3 Publishing
OVERVIEW
Advancements in communication have led to relationship era of marketing from production era. The internet, information and communication technology (ICT) tools, and the Web revolution have played a pivotal role resulting into digital marketing of products and services in hospitality and tourism. Tourism industry is considered to be an information intensive industry where consumers have become co-creators of digital content on different media. The industry has witnessed a power shift form service provider to the consumers who have ability to attract and influence others with their shared experiences on digital platforms. Firms are adopting a digital marketing mix which …
Virtual Reality Marketing In Hospitality And Tourism, King-Yin Wong
Virtual Reality Marketing In Hospitality And Tourism, King-Yin Wong
University of South Florida (USF) M3 Publishing
OVERVIEW
In the information explosion era, consumers are now better informed about different products and services than ever. It becomes increasingly challenging for every marketer to cater to the needs of these sophisticated consumers, which is their top priority amid the fierce competition. Capitalizing on its novelty and experiential nature, virtual reality (VR) is one of the latest technologies shown to have been effective in attracting and engaging consumers, particularly in the tourism industry. A complete understanding of VR technology and its strengths and weaknesses is conducive to a better assessment of the technological tool for marketers to determine the …
Analytics In Hospitality And Tourism: Online Travel Reviews, Estela Marine-Roig
Analytics In Hospitality And Tourism: Online Travel Reviews, Estela Marine-Roig
University of South Florida (USF) M3 Publishing
OVERVIEW
User-generated content, shared with other users through social media, has increased considerably in the previous decade. In particular, the content generated by travelers, mainly online travel reviews (OTRs), has grown dramatically. This abundant recorded information has served as a basis for conducting numerous research on big data and social media analytics. Reviewers share their OTRs on travel-related websites including peer-to-peer (P2P) accommodation platforms and online travel agencies (OTAs). The aim of this chapter is to offer an overview of the state of the art of hospitality and tourism analytics based on OTRs, and explore the possibilities of gaining insight, …
Advances In Hospitality And Tourism Information Technology, Cihan Cobanoglu, Seden Dogan, Katerina Berezina, Galen Collins
Advances In Hospitality And Tourism Information Technology, Cihan Cobanoglu, Seden Dogan, Katerina Berezina, Galen Collins
University of South Florida (USF) M3 Publishing
Advances in Hospitality and Tourism Information Technology has the following chapters:
Chapter 1: Digital Marketing in Hospitality and Tourism
Chapter 2: The Importance and Role of Digital Marketing in the Preference of Touristic Products in Turkiye
Chapter 3: Virtual Reality Marketing in Hospitality and Tourism
Chapter 4: Contributions of Information and Communication Technologies to Cultural Tourism Experiences: Toward a Smart Destination
Chapter 5: Technology in Senior Living Communities
Chapter 6: Tourism Products and Sentiment Analysis
Chapter 7: Analytics in Hospitality and Tourism: Online Travel Reviews
Chapter 8: Wearable Technologies: Kinesthetic Dimension in Enriching Tourist Experience
ISBN: 978-1-7321275-8-6
TABLE OF CONTENTS …
Digital Marketing In Hospitality And Tourism, Shankar R
Digital Marketing In Hospitality And Tourism, Shankar R
University of South Florida (USF) M3 Publishing
In the present world, the service providers are in a dire need to address and customize, and gratify customer needs based on their experiences, preferences, interests, and behavior. There comes the rescue, the digital marketing that has been evolved tremendously over the past couple of years amidst the pandemic. Though the presence was sensed long back to the start of the decade, its imperativeness has become inevitable after 2015. In India and across the globe the people are finding ways to stay handy, having all their needs fulfilled at their doorsteps. There comes digital marketing. In the name of …
Hotel And Guest Room Technology, Betsy B. Stringam, John H. Gerdes
Hotel And Guest Room Technology, Betsy B. Stringam, John H. Gerdes
University of South Florida (USF) M3 Publishing
Hotels are utilizing a variety of technologies in the guest room and throughout the hotel. Artificial intelligence (AI), virtual reality (VR), augmented reality (AR), cloud computing, internet of things (IoT), robots, cobots (collaborative robots), and chatbots are changing the service experience and hotel operations. Technology is redefining how we interact with the guest at all touchpoints, and how we manage employees and processes in hotel operations. Hotel and guestroom technologies provide increased management tools and data, to predict reservation demand, guest needs, and even when equipment might fail. While hotel technologies are increasingly automated, the use of technology is balanced …
Network & Cyber Security In Hospitality And Tourism, Emmanuel Fragniere, Kamil Yagci
Network & Cyber Security In Hospitality And Tourism, Emmanuel Fragniere, Kamil Yagci
University of South Florida (USF) M3 Publishing
The tourism sector was transformed early on by digitalization, which makes it a very innovative area of business. At the same time, this high level of digitalization maturity makes it a very vulnerable industry in terms of cyber security. As a tourism specialist, it is therefore crucial to have a good understanding of network and cybersecurity. In this chapter, we will address this topic in an accessible and popularized manner. The goal is to understand the challenges of cybersecurity and as a tourism professional to contribute with specialists in the field to protect your business, your network, and your customers. …
The Dual Aspect Of Technology In Tourism: Social Contradictions Surrounding The Sharing Economy And Smart Destination Development, Miha Bratec, Marco A C Bernabeu, Dejan Krizaj, Josep Ivars-Baidal, Ana B C Diaz, Peter Kopic, Tadej Rogelja
The Dual Aspect Of Technology In Tourism: Social Contradictions Surrounding The Sharing Economy And Smart Destination Development, Miha Bratec, Marco A C Bernabeu, Dejan Krizaj, Josep Ivars-Baidal, Ana B C Diaz, Peter Kopic, Tadej Rogelja
University of South Florida (USF) M3 Publishing
The technology and the rise of Web 2.0. enabled the meteoric rise of P2P platforms facilitating transactions and consequential establishment of the sharing economy concept. This accelerated technological change has led to new dynamics in cities and tourist destinations such as over-tourism with the so-called arise of sharing economy significantly fueling it. The main purpose of our chapter is to systematically review this dual aspect of technological impacts in tourism. On the one hand, we review the technological aspects that underpin the development of sharing economy and consequential over-tourism in destinations. On the other hand, we consider aspects that seem …
Technology For Spas, Salons, And Wellness Centers, Su Gibson
Technology For Spas, Salons, And Wellness Centers, Su Gibson
University of South Florida (USF) M3 Publishing
Spas, salons and wellness centers have been slow to embrace new technologies, but guest expectations of personalization, access to information, and ease of transactions have recently spurred the creation and adoption of many technology tools within this specialized field. This chapter explores technology commonly used in this segment for managing operations, marketing, enhancing the guest experience and evaluating performance. The chapter begins with an introduction to the nature of spa, salon and wellness center operations and explains how technology is used, in general, to facilitate this high-touch arena of hospitality. Additional topics include technology for managing operations such as point-of-sale …
Advances In Global Services And Retail Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte
Advances In Global Services And Retail Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte
University of South Florida (USF) M3 Publishing
This is the second volume of the Advances in Global Services and Retail Management Book Series. This volume has the following parts:
- Part 1: Hospitality and Tourism
- Part 2: Marketing, E-marketing, and Consumer Behavior
- Part 3: Management
- Part 4: Human Resources Management
- Part 5: Retail Management
- Part 6: Economics
- Part 7: Accounting and Finance
- Part 8: Sustainability and Environmental Issues
- Part 9: Information Technology
ISBN: 978-1-955833-03-5
Hospitality and Tourism
- Significance of VR in the spa: A spatial analysis
- Irini Lai Fun Tang, Schultz Zhi Bin Xu, and Eric Chan
- Social media marketing in rural hospitality and tourism destination research
- Samuel …
Proceedings Of The Global Conference On Services Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte
Proceedings Of The Global Conference On Services Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte
University of South Florida (USF) M3 Publishing
This is the second volume of the Global Conference on Services Management Proceedings Series.
ISSN: 2641-5062
Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang
Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang
Rosen Research Review
The economic restructuring necessitated by the Covid-19 pandemic has ignited a fundamental transformation of the US workforce driven by powerful digital technologies. No sector has been hit harder than the hospitality and tourism industry (H&T), and no industry has more to gain from reinvention. H&T employs about 32% of the US labor force; however, workers’ wages, benefits, and career support are among the lowest of all industries. Moreover, research shows that numerous jobs in H&T are susceptible to automation due to advancements in artificial intelligence (AI). The fears related to job loss resulting from applying advanced technology, such as AI, …