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Agile–Stage Gate Management (Asgm): Npd Implementation Practices From Global Firms Developing Complex, Physical Products, John J. Salvato

Dissertations, Master's Theses and Master's Reports

Stage Gate Management (SGM) has been used successfully by global organizations to direct the New Product Development process (NPD) for years, recently a new variant of this venerable approach has emerged. Researchers and firms have begun to intersperse elements of Agile, as popularized for the development of software, to create an Agile – Stage Gate Management (ASGM) hybrid NPD framework. Agile practitioners believe in process waste reduction, an intense focus on customers, and the creation of nimble entrepreneurial project teams, which, for software products, has positively impacted development time to market, resource utilization, and market success, more generally, improved business …