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Articles 1 - 3 of 3
Full-Text Articles in Sports Management
Evolution Of Salary Discrimination In The Nba, Taylor D. Rayburn
Evolution Of Salary Discrimination In The Nba, Taylor D. Rayburn
Sport Management Undergraduate
Prior research has found that salary discrimination based upon a player’s race was present and eventually disappeared from the National Basketball Association (NBA). Recent research has produced similar findings regarding salary discrimination between foreign and U.S. players, which too has produced conflicting results. Foreign players have continued to enter the NBA over the past decades and the game has expanded as a global brand. This study examined salary discrimination between foreign and U.S players after the implementation of the 2011-2012 CBA using 39 foreign and 39 U.S. players. Multiple regression analyses were used to determine if salary discrimination persisted in …
The Effects Promotional Incentives Have On College Basketball Attendance In Power Five Conferences, Alexander Ryan Cramer
The Effects Promotional Incentives Have On College Basketball Attendance In Power Five Conferences, Alexander Ryan Cramer
Electronic Theses and Dissertations
The purpose of this study was to explore promotional incentives effects on attendance at men and women college basketball games in Power Five conferences during the 2015-16 season. The sub-objective was to explore the data to determine if distinct market segments emerged based on the promotional strategies measured as part of the study. The study variables are based on recommendations and suggestions from completed research exploring similar phenomenon among MLB teams (Boyd & Krehbiel, 2003, Boyd & Krehbiel 2006, Browning & Debolt, 2007, Howell, Klenosky, McEvoy, 2015). There were 20 men and 20 women teams from Power Five conference with …
Ua19/16/1 Wku 2016-17 Media Guide, Wku Athletic Media Relations
Ua19/16/1 Wku 2016-17 Media Guide, Wku Athletic Media Relations
WKU Archives Records
2016-17 men's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.