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Full-Text Articles in Sports Management
The Decision To Play: College Football In The Era Of Covid-19, Jason Tabit
The Decision To Play: College Football In The Era Of Covid-19, Jason Tabit
Undergraduate Honors Theses
COVID-19 upended life around the world, including on college campuses across the U.S. where institutions restructured their class modalities, campus life, extracurricular activities, and intercollegiate athletics - including college football. We examine the factors that led universities to make their decisions to play or not play college football during fall 2020, hypothesizing that the decision to play would be consistent with the decision about class modality for health and safety reasons, and that monetary and political motivations would also play a significant role. We collected data for 249 institutions and used logistic regression techniques to test our hypotheses. We ultimately …
The Impact Of Fantasy Football Participation On Ticket Sales, Merchandise Sales And Team Loyalty, Robert H. Smith
The Impact Of Fantasy Football Participation On Ticket Sales, Merchandise Sales And Team Loyalty, Robert H. Smith
Undergraduate Honors Theses
The growth of fantasy football has opened new economic opportunities for a variety of companies (Otto, Mets and Ensmenger 2011) and many have taken advantage of them. The question remains as to the impact of fantasy sports on actual sports leagues that gave rise to the fantasy experience. Drawing on reports from the popular press and academic research on the topic, a series of hypotheses is developed and empirically tested to determine how fantasy sports impacts the ticket and merchandise sales of the sports on which they are based as well as the impact of fantasy sports on the team …