Sports Management Commons^™

Confederation Of African Football, Michael Goldman, Mlondi Mashinini

Sport Management

Representatives of Egypt, Ethiopia, Sudan, and South Africa officially established the Confederation of African Football (CAF, or the Confederation Africaine de Football) on February 8, 1957, in Khartoum, Sudan. During the subsequent 60-year development of Africa’s administrative and controlling body, CAF grew into the biggest of the six continental federations of FIFA. By 2018, CAF counted 56 associations as full or associate members, representing over 25% of FIFA’s 211 associations, although no African team had reached the semi-final stage of the men’s FIFA World Cup as yet.

This chapter documents the business and management research related to CAF, thereby providing …

The Relationship Between Sports Sponsorship And Corporate Financial Returns In South Africa, Michael Goldman, Julian Blake, Sonja Fourie

Sport Management

Purpose

Sponsorship is a major contributor to income in the South African sports arena, and is a critical component allowing sports unions to remain financially viable and sustainable. Sports sponsoring companies, however, have long questioned the financial returns generated from these ventures. The purpose of this paper is to understand whether financial returns of companies with sports sponsorship in South Africa are significantly different to those without. This research was conducted on Johannesburg Stock Exchange (JSE) listed companies that sponsored sport consistently between 2000 and 2015 for a period of two years. A quantitative methodology was employed whereby share price, …

Determining Fair Market Value For Duke’S Sporting Goods Store, Michael Goldman, Daniel A. Rascher

Sport Management

Shelley Valdez is a recent finance team hire at Duke’s Sporting Goods Store. She has 1 week to identify, gather, and analyze relevant information to calculate the financial value of the business, using the income and market approaches. She has also been asked to consider Duke’s liquidation value, and comment on the strategic options these calculations point to, before a board meeting of the owners next week.

Concacaf Strategic Repositioning: Rebuilding Trust In The ‘Beautiful Game’, Michael Goldman, Aaron Burks, Nola Agha

Sport Management

This case presents the strategic repositioning challenge faced by the Confederation of North American, Central American and Caribbean Association Football (CONCACAF) after a period of leadership and strategy instability. It reports the allegations and findings of misconduct, and discusses the steps taken by the new leadership to define a new mission and strategy.