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Full-Text Articles in Marketing

On The Value Of Reflections On The Values In `The Distorted Mirror', Richard W. Pollay Jun 1987

On The Value Of Reflections On The Values In `The Distorted Mirror', Richard W. Pollay

Richard W. Pollay

No abstract provided.


The History Of Advertising Archives: The Confessions Of A Pac-Rat, Richard W. Pollay Jan 1987

The History Of Advertising Archives: The Confessions Of A Pac-Rat, Richard W. Pollay

Richard W. Pollay

No abstract provided.