Open Access. Powered by Scholars. Published by Universities.®

Management Information Systems Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 2 of 2

Full-Text Articles in Management Information Systems

Creating Rich And Representative Personas By Discovering Affordances, Mostafa Mesgari, Chitu Okoli, Ana Ortiz De Guinea Oct 2019

Creating Rich And Representative Personas By Discovering Affordances, Mostafa Mesgari, Chitu Okoli, Ana Ortiz De Guinea

Information Systems and Business Analytics Faculty Works

During the last decade, information system designers have used the persona technique to put user needs and preferences at the center of all development decisions. Persona development teams draw on qualitative data, quantitative data or a combination of both to develop personas that are representative of the target users. Despite the benefits of both approaches, qualitative methods are limited by the cognitive capabilities of the experts, whereas quantitative methods lack contextual richness. To gain the advantages of both approaches, this article suggests a mixed qualitative-quantitative approach to create user personas based on the patterns of the affordances they actualize rather …


Critical Review Of Organization-Technology Sensemaking: Towards Technology Materiality, Discovery And Action, Mostafa Mesgari, Chitu Okoli Jan 2019

Critical Review Of Organization-Technology Sensemaking: Towards Technology Materiality, Discovery And Action, Mostafa Mesgari, Chitu Okoli

Information Systems and Business Analytics Faculty Works

More than two decades of sensemaking research has brought thorough knowledge of how people understand organisational phenomena and attach meaning to them. This stream of research explores varied social and cognitive aspects of the process in the context of organisations and information technology (IT). However, such a large body of literature exhibits some significant shortcomings: there is a lack of IT materiality; a neglect of the discovery aspect of perception; and a lack of action orientation. So, there is limited understanding of the role that the material artefact plays in shaping users’ sensemaking of new IT, as well as how …