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Management Information Systems Commons

Open Access. Powered by Scholars. Published by Universities.®

Business Analytics

2018

Competitive advantage

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Full-Text Articles in Management Information Systems

The Strategic Value Of Data Resources In Emergent Industries, Stanislav Mamonov, Tamilla Mavlanova Triantoro Apr 2018

The Strategic Value Of Data Resources In Emergent Industries, Stanislav Mamonov, Tamilla Mavlanova Triantoro

Department of Information Management and Business Analytics Faculty Scholarship and Creative Works

In this paper we examine the strategic role of data resources in emergent industries. We contrast the resource-based view and the relational view theories to examine how data resources can help organizations create and capture value. We compare two organizations from two different industries to understand how different types of data resources can provide a competitive advantage. We also examine the role of strategic partnerships in capturing value created through the exploitation of data resources. We conclude that while data often serve as a required resource for entry into new markets, strategic partnerships play a critical role in capturing value …