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Analysis Of The Effectiveness Of Hughson Nuts’ Marketing Strategies In India And China, Christopher Douglas Angle
Analysis Of The Effectiveness Of Hughson Nuts’ Marketing Strategies In India And China, Christopher Douglas Angle
Agribusiness
This analysis for this study was undertaken to determine if Hughson Nuts’ Marketing Strategies were effective in India and China. The study was also to assess Hughson Nut’s marketing mix internationally to China and India, to evaluate the marketing mix based on projection and comparisons, to assess potential improvements of the marketing mix, and to determine how Hughson Nuts sales to India and China compared to the rest of states sales. The report represents four techniques that make up the marketing mix; place, price, product, and promotion. The research involved getting data from the California Almond Board and making a …
A Study Into The Use Of Business Process Reengineering In Re-Designing Procurement Processes Within The Southern Health Board, Treasa Dempsey
A Study Into The Use Of Business Process Reengineering In Re-Designing Procurement Processes Within The Southern Health Board, Treasa Dempsey
Theses
Prior to undertaking the implementation of an integrated finance and procurement information system, the Southern Health Board (now know as the Health Service Executive - Southern Area) undertook a Business Process Reengineering project to redesign, standardise, streamline, and document their procurement processes. This study examines how useful Business Process Reengineering can be in a public sector environment, using the project undertaken in the Southern Health Board, as a case study. The literature on BPR, in conjunction with the material from the BPR project, and interviews from relevant project team members, is examined. The case study demonstrates that it may be …