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Finance and Financial Management Commons

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2015

Finance

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Full-Text Articles in Finance and Financial Management

Why Cash Flow Is More Important Than Profit, Aretha Boex Jan 2015

Why Cash Flow Is More Important Than Profit, Aretha Boex

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While profits are good, they do not adequately represent the financial standing of a firm. It is quite possible for a company to report profits but be unable to grow, secure financing or attract investors.