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Funding Strategies For Small Business Sustainability, Ayokunle O. Iyanda
Funding Strategies For Small Business Sustainability, Ayokunle O. Iyanda
Walden Dissertations and Doctoral Studies
About 50% of small businesses fail within the first five years of operation, lacking access to capital being a contributing factor. The high failure rate is of great concern to the business owners; their livelihood and employees are jeopardized. Through the pecking order theory lens, the purpose of this qualitative multiple case study was to explore strategies small business owners use to access capital to sustain the business past the first five years. Eight small business owners who successfully operated for more than five years in Georgia and Illinois participated in the semistructured interviews. Through thematic data analysis, four themes …