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Exploration Of Small Fashion Retailers' Green Efforts In Supply Chain Management And Their Coping Strategies During Covid-19, Madison Huskey
Exploration Of Small Fashion Retailers' Green Efforts In Supply Chain Management And Their Coping Strategies During Covid-19, Madison Huskey
Finance Undergraduate Honors Theses
The purpose of this paper is to explore the current business model of small fashion retailers and their green efforts in supply chain management based on the Six-R framework that consists of recycle, reuse, reduce, re-design, recovery, and remanufacture. This study also investigated the impact of COVID-19 on small fashion businesses. Qualitative data were gathered through in-depth interviews of owners/employees of four small fashion retailers that addressed sustainable supply chain management, customer segments, and challenges and barriers in green supply chain management, and the effects of COVID-19. Interview findings revealed that small fashion retailers are more likely to implement green …