Open Access. Powered by Scholars. Published by Universities.®
Entrepreneurial and Small Business Operations Commons™
Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 3 of 3
Full-Text Articles in Entrepreneurial and Small Business Operations
A Multimodal Discourse Analysis Exploration Of A Crowdfunding Entrepreneurial Pitch., Victoria Doyle, Olivia Freeman, Brendan K. O`Rourke
A Multimodal Discourse Analysis Exploration Of A Crowdfunding Entrepreneurial Pitch., Victoria Doyle, Olivia Freeman, Brendan K. O`Rourke
Conference papers
This paper explores multimodal discourse analysis (Kress and Van Leeuwen, 2001) as a methodology to address the research question: How are environmentally conscious entrepreneurial ventures constituted in online investment crowd-funding pitches and the communications that surround them? While discourse may be realised in many different ways (Kress and Van Leeuwen, 2001 p.5, Bezemer and Jewit, 2010), multimodal discourse analysis focuses on analysing and describing a repertoire of meaning making resources which individuals use in various contexts (visual, gestural, written, actional etc.). Broadband internet and associated technologies mean that these crowdfunding pitches and many other genres tend to be much richer …
Using Insider Action Research In The Study Of Digital Entrepreneurial Processes: A Pragmatic Design Choice?, Kisito Futonge
Using Insider Action Research In The Study Of Digital Entrepreneurial Processes: A Pragmatic Design Choice?, Kisito Futonge
Conference papers
This paper proposes that insider action research (IAR), with its iterative and emergent form of inquiry, presents a pragmatic design choice for understanding the nature of uncertainty surrounding the digital entrepreneurial process. Since entrepreneurship in the digital context is a highly dynamic and fluid process, IAR appears well-suited for use in researching it. Yet, the paucity of application in entrepreneurship research in general, and less so in the emerging digital space, is rather puzzling. Thus, using a ‘live’ case study in the e-learning domain, this paper contributes by shining light on how this design choice might be set up and …
How Can Higher Education Institutions (Heis) Support The Development Of Entrepreneurial Mindsets In Local Communities?, Emma O'Brien, Thomas M. Cooney
How Can Higher Education Institutions (Heis) Support The Development Of Entrepreneurial Mindsets In Local Communities?, Emma O'Brien, Thomas M. Cooney
Conference papers
Promoting an entrepreneurial culture through the development of entrepreneurial mindsets has become an important mission on the education and enterprise policy agenda of many governments and supranational organisations. Higher Education Institutions (HEIs) have responded to this call by developing entrepreneurship / enterprise education pedagogies that now place a greater focus on engendering entrepreneurial competencies within individuals rather than on the creation of new ventures. Such competences are relevant for all aspects of an individual’s life and may assist them in navigating the ever changing, chaotic, global world in which they live. However, some commentators have argued that this development is …