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Do Fortune 50 Companies Have Compelling Mission Statements? We Will Let You Decide!, James Schaap, Joshua L. Schaap
Do Fortune 50 Companies Have Compelling Mission Statements? We Will Let You Decide!, James Schaap, Joshua L. Schaap
Southern University College of Business E-Journal
The purpose of this study is to present a background that describes and explains organizational mission statements. From a design standpoint, the corporations selected, via the Internet, were listed on the 2019 Fortune 500 list. Of that list, we specifically looked at all the revenues, net profits (i.e., shown in percent), and mission statement word counts of the Fortune 50 companies—for 2019. We also looked at the mission statement word counts for all Fortune 500 companies who had a net profit, shown in percent, of equal to or greater than the top performing Fortune 10 companies—for 2019. Our findings showed …