Business Administration, Management, and Operations Commons^™

Business Information Security Officer (Biso) Responsibilities And Role Development, Kaung Myat Thu, Hudda Siddique

Publications and Research

In today's interconnected world, the success of enterprises heavily relies on network connectivity and technology. To safeguard sensitive information from cyber threats and ensure business success, the role of Information Security has become critical. This research project focuses on the Business Information Security Officer (BISO) role, studying their responsibilities, strategies, and how they handle threats. We explore the knowledge and skills required for BISOs, including certifications such as ISC² CISSP, ISACA CRISC, CISM, and CompTIA Security+. By contributing to the maturity of the BISO role, this study aims to enhance information security in organizations.

The Leadership Role In Strategy, Wilfredo Moran

Publications and Research

This paper offers the crucial role that leaders play in the strategy of an organization. The paper will discuss how to develop a strategic vision and a mission statement that tells the direction the company is taking and why. In addition, the paper will show how to set goals and objectives, craft strategies, evaluate the strategy, and how to evaluate performance. This paper will show that the role of leadership is the most important factor in crafting a winning strategy for the organization.

The Significance Of Sonic Branding To Strategically Stimulate Consumer Behavior: Content Analysis Of Four Interviews From Jeanna Isham’S “Sound In Marketing” Podcast, Ina Beilina

Student Theses and Dissertations

Purpose:
Sonic branding is not just about composing jingles like McDonald’s “I’m Lovin’ It.” Sonic branding is an industry that strategically designs a cohesive auditory component of a brand’s corporate identity. This paper examines the psychological impact of music and sound on consumer behavior reviewing studies from the past 40 years and investigates the significance of stimulating auditory perception by infusing sound in consumer experience in the modern 2020s.

Design/methodology/approach:
Qualitative content analysis of audio media was used to test two hypotheses. Four archival oral interview recordings from Jeanna Isham’s podcast “Sound in Marketing” featuring the sonic branding experts …

Linking Authentic Leadership With Employee Initiative Behavior And Task Performance: The Mediating Role Of Emotional Sharing And Communication Satisfaction, Jeong Sik Kim, Jong Gyu Park, Hyun Jung Park

Publications and Research

Our study aims to explore the process through which authentic leadership leads to employees’ initiative behavior and task performance. In particular, we focused on the mediating roles of emotional sharing and communication satisfaction. Based on data collected from 242 employee-supervisor dyads, we found that authentic leadership was significantly related to emotional sharing, which was sequentially significantly related to communication satisfaction. Communication satisfaction was significantly associated with initiative behavior and task performance. In addition, emotional sharing and communication satisfaction played significant mediating roles not only in the relationship between authentic leadership and initiative behavior, but also in the relationship between authentic …