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1st International Conference On Economics And Sustainable Development Conference Proceedings, Iba School Of Economics And Social Sciences (Sess), Center For Business And Economic Research (Cber) Apr 2021

1st International Conference On Economics And Sustainable Development Conference Proceedings, Iba School Of Economics And Social Sciences (Sess), Center For Business And Economic Research (Cber)

Conference Proceedings

The IBA School of Economics and Social Sciences (SESS) and the Center for Business and Economic Research (CBER) organized the 1st International Conference themed "Economics and Sustainable Development", in the month of April, 2021. The conference brought together academics, practitioners and advocates to have a dialogue on creative ideas, local and global best practices, and evidence-based solutions for sustainable development.


Parallel Sessions (Consumer Behavior): The Pakistani Consumer: Dumb Or Dumber?, Owais Hassan Shaikh May 2014

Parallel Sessions (Consumer Behavior): The Pakistani Consumer: Dumb Or Dumber?, Owais Hassan Shaikh

International Conference on Marketing

The Competition Commission of Pakistan (CCP) has adopted the notion of ordinary consumer for assessing confusion or deception in ‘deceptive marketing practices’ cases under Section 10 of the Competition Act, 2010i . In its first order in this area, the CCP defined ordinary consumer as a person who is ‘the usual, common or foreseeable user or buyer of the product’ (CCPa, p. 30) and differs from the ‘ordinary prudent man’ under contract law. According to the CCP, this conceptualisation of the Pakistani consumer was important for achieving the goal of implementing the Competition Act 2010 in its letter and spirit, …


Paradigmatic Asymmetries Between Economics And Management Discourses As Instrumentalities Of Capitalist Order, Javed Akbar Ansari, Zahid Siddique Mughal Jul 2010

Paradigmatic Asymmetries Between Economics And Management Discourses As Instrumentalities Of Capitalist Order, Javed Akbar Ansari, Zahid Siddique Mughal

Business Review

This paper contrasts the economics and the management discourse paradigms to identify the purposes these discourses serve in sustaining and reproducing capitalist order The paper begins with an identification of the major characteristics of capitalist order Section 2 and 3 compare and contrast economics and management discourses respectively on the basis of the role they are designed to play in legitimizing and operationalizing capitalist order The concluding section argues that their roles vary in efficacy. Both economics and management provide incomplete justificatory and reformative proposals but this is because capitalism is an inherently conflictive social order always threatened by implosion. …