Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Keyword
-
- Accounting (3)
- FASB (2)
- IASB (2)
- IFRS (2)
- Marketing (2)
-
- NCAA (2)
- Tourism (2)
- Accounting standards (1)
- Age (1)
- Collegiate athletics (1)
- Compliance (1)
- Condorsement (1)
- Consumer behavior (1)
- Consumer-firm relationships (1)
- Corporate social responsibility (1)
- Demographics (1)
- Economic crisis (1)
- Enron (1)
- Exchange Traded Fund (1)
- Finance (1)
- GAAP (1)
- Gender (1)
- Gender equity (1)
- Hugo Chavez (1)
- Implied volatility (1)
- Investing (1)
- Lodging sector (1)
- Music industry (1)
- Music piracy (1)
- Oil (1)
Articles 1 - 15 of 15
Full-Text Articles in Business
Investigating The Role Of Online Social Media In Consumer-Firm Relationships, Janna Cole
Investigating The Role Of Online Social Media In Consumer-Firm Relationships, Janna Cole
Honors Theses
Regarding the role of Web 2.0 in business activities, three primary areas of interest are under discussion: (1) how Web 2.0 tools should be integrated into firms' marketing strategies, (2) how Web 2.0 tools should be used to build or retain brand equity and create value with consumers, and (3) how the participation of brands in Web 2.0 influences consumers attitudes and behaviors, if at all. There are some overlaps between these subjects, particularly involving the role of consumers in appreciating or diminishing brands' reputations, as well as information gaps to be filled by further research as these technologies continue …
Perceptions Of Walt Disney World: Antecedents To Return Visits, Tiffani A. Cosson
Perceptions Of Walt Disney World: Antecedents To Return Visits, Tiffani A. Cosson
Honors Theses
Walt Disney World is an extremely popular tourist destination that attracts millions of visitors each year. Scholars have researched Walt Disney World and there are many different written articles on the subject, however there are very few that delve deep enough into the subject to generate quantitative data about visitors rather than only opinions about the parks. Due to its popularity and prominence in America, it is important to determine which demographic segment prefers to visit Walt Disney World. This can be used for both the parks themselves as a marketing tool, and consumers as well by knowing when the …
Comparing Historical And Implied Volatility For A Silver Electronically Traded Fund Between Months Of High And Low Returns, Jacob G. Downey
Comparing Historical And Implied Volatility For A Silver Electronically Traded Fund Between Months Of High And Low Returns, Jacob G. Downey
Honors Theses
Silver as a commodity is used in many different industrial applications as well as in jewelry. Silver is five times scarcer than gold (Stamey, Class Notes, 2011) is at this point and is becoming more and more popular with investors. Many investors instead of buying physical silver have looked to invest in the Silver ETF. An ETF is an Exchange Traded Fund, and is a way to trade a commodity like a stock. A price varies in proportion to the commodity, so as Silver moves so does SLV (Silver ETF). In this paper, the Silver ETE chosen was iShares Silver …
U.S. Progress Toward Ifrs, Whitney Hucks
U.S. Progress Toward Ifrs, Whitney Hucks
Honors Theses
There has been much discussion about the FASB and the IASB and their joint efforts to create a new set of accounting standards. There is also much debate over which set of accounting standards, U.S. GAAP or IFRS works best for corporations in the U.S. and for financial accounting purposes. The following is a discussion of the pertinent and relevant points made by those who are for IFRS, those who are for GAAP, and those who are for a mixture of the two sets of standards. These arguments all tend to fall under one of the following umbrellas: ignore IFRS, …
Remixing Business Models: Technology And The Future Of The Modern Music Industry, Ryan Brown
Remixing Business Models: Technology And The Future Of The Modern Music Industry, Ryan Brown
Honors Theses
The music industry has undergone significant changes throughout the past few decades. The primary basis of these changes is technology, which has impacted everything from finding artists to distributing music. However, record labels have been slow to adapt to these changes, which has led to serious problems such as illegal music downloading. Illegal downloading, also known as "music piracy," has radically changed the entire business and distribution structures within the music industry. Although lawsuits and other strategies have been undertaken to attempt to combat this particular issue, technology will continue to affect the music industry for the foreseeable future. Advances …
Can The Demand Problem Be Fixed? The Effect Of Economic Crisis On The Lodging Sector Of The Tourism Industry., Kirsten Costello
Can The Demand Problem Be Fixed? The Effect Of Economic Crisis On The Lodging Sector Of The Tourism Industry., Kirsten Costello
Honors Theses
While hospitality started with small inns and bed and breakfasts run out of a family's home, the first hotel was a 73-room property in New York City, which was astronomically larger than consumers were accustomed to, (Withiam, 2000, p. 2) and is considered small by today's standards. Throughout life, at one point or another, most have stayed at a bed and breakfast, timeshare, motel, or hotel. Most enjoy the experience, but few realize what happens to lodging properties when there is an economic downturn. During times of economic crisis, families and businesses tend to spend more time controlling expenses, which …
Petro-Politics In Venezuela, Zachary Grant
Petro-Politics In Venezuela, Zachary Grant
Honors Theses
The twentieth century gave rise to a competition among countries that is exponentially growing vicious. This competition, sometimes referred to as "petroleum politics," has engulfed the late twentieth century and all of the twenty-first century in diplomatic chaos. This has not only stirred animosity among national leaders, it has also caused war and bloodshed on au international scale. In a world where money and nuclear weapons once demonstrated power, countries are now fighting for control of this precious, non-renewable resource and the unlimited amount of power that comes with its control. One man who has strategically used his control of …
Outsourcing: More Harm Than Good, Ly Luu Pham
Outsourcing: More Harm Than Good, Ly Luu Pham
Honors Theses
Outsourcing is a highly effective strategy, widely used in various types of business to gain a competitive edge. The tremendous growth of outsourcing first started in the manufacturing and information technology industries. It has also spread into the accounting industry as well. However, in accounting the major problems and benefits caused by outsourcing are different from those identified in the manufacturing and IT industries. This leads to the question of whether or not outsourcing in accounting would create more advantages than disadvantages. This paper analyzes the question through four steps: (1) how accounting outsourcing is done, (2) which accounting tasks …
The Smartest "Guise" In The Room: Why America Is Doomed To Repeat An Enron-Like Scandal, Shayne Reddington
The Smartest "Guise" In The Room: Why America Is Doomed To Repeat An Enron-Like Scandal, Shayne Reddington
Honors Theses
There is no question that Enron has brought change to the landscape surrounding business practices both domestically and globally. After the Emon Scandal occurred, Congress passed a very controversial and groundbreaking legislative act known as the Sarbanes-Oxley Act as a means of stopping the conditions that made this widespread scandal possible. There are several reasons why another Emon-type Scandal is prone to repeat itself in the near future. One of the reasons is that Sarbanes-Oxley is not the perfect bill. Although the controversial Sarbanes-Oxley is a valiant effort to reform the environment that fostered Enron, there are major gaps and …
The Effect Of Ifrs Convergence On Coastal Carolina University Accounting Major Students, Stephanie Wehrung
The Effect Of Ifrs Convergence On Coastal Carolina University Accounting Major Students, Stephanie Wehrung
Honors Theses
The Securities and Exchange Commission (SEC) has been working with the Financial Accounting Standards Board (FASB) and the International Accounting Standards Board (IASB) in converging United States Generally Accepted Accounting Principles (US GAAP) with International Financial Reporting Standards (IFRS). The US is one of the last large economic powers in the world remaining that has yet to start reporting using IFRS. The business environment is not the only group that is facing great obstacles with this change; universities will also be facing difficulties as they try to properly prepare students for their future careers. Accounting students will obviously be affected, …
How Does Color In Package Design Lead To Emotional Appeal And Consumer Behavior?, Andrea Floyd
How Does Color In Package Design Lead To Emotional Appeal And Consumer Behavior?, Andrea Floyd
Honors Theses
Consumer behavior can be broken down into specific components including different behaviors, such as attention, motivation, and persuasion, which can all lead the consumer to purchase. Within the literature, there is a common order that consumer behavior tends to follow, and all consumers go through a series of steps in their decision process before making a purchase. Scholars claim that attention leads to motivation, which leads to purchase. Many scholars also recognize emotional appeal and emotional value and their large influence on consumer behavior. Attention, motivation, and purchase can all be provoked using emotional appeal. Scholars suggest that emotional appeal …
Businesses Going Green: An Analysis Of The Factors That Motivate Firms To Adopt Environmentally Friendly Practices, Emma Currin
Businesses Going Green: An Analysis Of The Factors That Motivate Firms To Adopt Environmentally Friendly Practices, Emma Currin
Honors Theses
The purpose of this analysis is not to degrade environmentally friendly efforts by firms, but rather to explore their motivations for adopting such sustainable initiatives. Current research would suggest that businesses are motivated to adopt environmentally friendly practices by a combination of legal requirements, corporate social responsibility, and gaining some sort of businesses advantage such as reduced costs, increased market share, and similar financial benefits. Determining what it is that contributes to a firm's decision making process can have several positive implications. It may help a firm to better address the changing needs of an evolving society, the government to …
The Effectiveness Of Random Drug Testing Of School Athletes, Kelly Cann
The Effectiveness Of Random Drug Testing Of School Athletes, Kelly Cann
Honors Theses
Proponents of drug testing would most likely argue that random drug testing could have saved the lives of Len Bias and Taylor Hooton. Those against random drug testing might respond that this testing could be an avenue used to save lives, but before that can happen, a lot more work would need to be done to change the way the current system operates (or fails to operate) in order to make drug testing fair, effective and efficient.
Title Ix Compliance: A Comparison Of Coastal Carolina University To Other Regional Universities, Bailey Devon Howard
Title Ix Compliance: A Comparison Of Coastal Carolina University To Other Regional Universities, Bailey Devon Howard
Honors Theses
Title IX of the Education Amendments of 1972 and its subsequent interpretations have created legal ground for gender equity in collegiate athletics departments. After 38 years of its existence, however, there are still fewer opportunities for women to be involved in athletics at the collegiate level at NCAA universities. While there are some general characteristics that appear to predispose universities to have lower compliance levels, little research has been done on institution-specific compliance. This study seeks to illustrate Title IX compliance levels of the Big South Conference and South Carolina Division I universities, using Coastal Carolina University as the focal …
The Great Recession And Its Effect On Small Businesses And Unemployment Rates, Alyssa Sharples
The Great Recession And Its Effect On Small Businesses And Unemployment Rates, Alyssa Sharples
Honors Theses
The 2007 financial crisis, otherwise known as the "Great Recession," has impacted the economy tremendously in the past three years. Businesses have been drastically impacted, as have the lives of workers in the United States. Many articles have been published about different aspects of the recession. One question that has not been completely addressed is how the Great Recession has affected small businesses and unemployment rates. The reason for addressing these two topics is because they are closely related to one another. Small business owners are reporting that there has been a decline in sales. Consumers are not willing to …