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Articles 1 - 30 of 43
Full-Text Articles in Business
The Effect Of Factors And Constraints On Sporting Attendance, Joshua D. Whitlow
The Effect Of Factors And Constraints On Sporting Attendance, Joshua D. Whitlow
Honors Theses
21,625 fans packed the confines of Brooks stadium on September 3, 2022, for a clash between the Army Black Knights football team and the Coastal Carolina Chanticleers football team. This was a new record at Brooks stadium, and was followed with just 12,261 the next week vs. Gardner Webb. Meanwhile, a 2022 Coastal Carolina Women’s Soccer game draws in less than 200 spectators. On the surface level, the disparity of these numbers appears confusing and unconnected to one another, however there are a multitude of factors that go into the number of people who show up to a particular sporting …
College Student Attitudes Toward Student-Athlete's Ability To Profit From Name, Image, And Likeness (Nil), Daniel G. Panzano
College Student Attitudes Toward Student-Athlete's Ability To Profit From Name, Image, And Likeness (Nil), Daniel G. Panzano
Honors Theses
Since the recent passing of legislation allowing student-athletes to profit from their own personal brands and sponsorships (Name, Image, and Likeness; NIL), there has been very little research. The purpose of this study was to measure the attitudes and support students have towards the financial compensation of their student-athlete counterparts. The researchers surveyed 67 Coastal Carolina University students. Using a quantitative study, data was gathered pertaining to the opinions toward NIL, feelings of team affiliation, and demographic information. Statistically significant differences were found toward some elements of NIL and gender, major, and academic year. A statistically significant correlation was also …
How To Grow My Business On Social Media, Thomas Vehige
How To Grow My Business On Social Media, Thomas Vehige
Honors Theses
This thesis discussed goals, strategies and tactics to expand an existing freelance sports videography business into a more robust business through the use of targeted social media campaigns. Author discusses demographic choices, social media platform selection and goals for thoughtful evaluation of opportunities and core competencies.
A Cooperative Business Analysis Of Starbucks Corporation & Reflection By Principal Financial Investigator, Abigail R. George
A Cooperative Business Analysis Of Starbucks Corporation & Reflection By Principal Financial Investigator, Abigail R. George
Honors Theses
The purpose of this research is a business analysis of Starbucks Corporation. The company is commonly known for its distinctive coffee shops and operates over 31,000 stores worldwide. Starbucks is also known for extreme brand loyalty, strong market position, high quality products, and premium service. The Company's weaknesses include expensive raw material and product costs, overcrowding in the US, and overdependence in the US market. If Starbucks positions themselves correctly, they have an opportunity to expand into new markets and establish brand loyalty across the globe, with expansion comes diversifying products which would expand their product mix and make them …
Organizational Effectiveness Of Rabies Division Of South Carolina Dhec, Camden Daniel Sasfai
Organizational Effectiveness Of Rabies Division Of South Carolina Dhec, Camden Daniel Sasfai
Honors Theses
There are two types of rabies, known as furious and paralytic, that are both spread mostly through saliva of wild or domesticated animals via scratches and bites. Both types can ultimately result in death of the human victim, yet both are vaccine-preventable diseases. Transmission of the rabies disease to humans is usually found following a deep bite or scratch from an infected animal, and transmission to humans by rabid dogs accounts for up to 99% of human infection cases, though bats are now an increasing source of human death due to rabies as well. Surprisingly enough, human deaths following exposure …
Sustainability In Minor League Sports, Sara Nimmo
Sustainability In Minor League Sports, Sara Nimmo
Honors Theses
The COVID-19 Pandemic has greatly impacted the sports industry with the substantial changes that were prevalent during 2020. With those changes, many leagues had drastic budget decreases and were forced to compensate for the lost revenues. Many teams throughout Minor League Baseball, the AHL and the NBA G League were forced to come up with creative revenue streams as well as cost cutting strategies in order to maintain operations after the pandemic. Along with the effects of COVID-19 on the business of minor league sports, there is also heightened attention on what minor league teams are doing to sustain the …
The Comparison Between Social Media Marketing Strategies In The United Kingdom And United States Professional Soccer Teams, Lerol Parchment
The Comparison Between Social Media Marketing Strategies In The United Kingdom And United States Professional Soccer Teams, Lerol Parchment
Honors Theses
Communication is a lot different today than it was 20 years ago. People today spend hours on their social media where they receive the majority of the information about the world. Thus, social media is one of the most influential platforms in the professional sports industry to market sports and engage with fans. The purpose of this study was to gain an in-depth understanding of the common and different social media strategies adopted by professional soccer teams in the UK soccer leagues, and United States soccer league to market their products to consumers all over the world. YouTube, Facebook, Instagram, …
Analysis Of Business Capstone Consulting Report: Willamette Valley Vineyards, Inc, Allison C. Beirne
Analysis Of Business Capstone Consulting Report: Willamette Valley Vineyards, Inc, Allison C. Beirne
Honors Theses
My capstone course consisted of a group consulting report on conceptualizing a business, analyzing the internal and external factors, and implementing potential strategies for said business. There are four milestones that my team, Palmetto Consultants, completed over the course of the semester, delegating out the tasks and tools needed to conclude our report. Our team performed very much like a high-functioning business, as we utilized a written contract and interchanged specific roles for each milestone. Before starting on each section of the report, we planned and recorded the work each team member was responsible for and adhered to these plans …
Honors Project, Zachary M. Murray
Honors Project, Zachary M. Murray
Honors Theses
Accounting is an essential function of the operation of all businesses. Accounting is a vital function in the internal operations of all businesses because it is used to manage all monetary transactions. The American Accounting Association defines accounting as, “the process of identifying, measuring, and communicating economic information to permit informed judgments and decisions by the users of the information” (American Accounting Association). In the United States, the market size of the accounting industry as measured by revenue is $110 billion (Statista). For as long as humanity has been participating in trade and the process of buying and selling goods …
Consulting Paper Reflection, Blake C. Osting
Consulting Paper Reflection, Blake C. Osting
Honors Theses
For the strategic analysis of Lowe’s, the first section is the APPLE Analysis. The next section in the strategic analysis is an external analysis. The external analysis is a broader look into the industry and not a single firm. Unlike the external analysis, the internal analysis goes inside the firm to locate strengths and weaknesses and its competitive position relative to its rivals.
The Effectiveness Of Diversity & Inclusion Programs Within The Workplace, Madelynne F. Rodriguez
The Effectiveness Of Diversity & Inclusion Programs Within The Workplace, Madelynne F. Rodriguez
Honors Theses
The importance of diversity and inclusion programs within the workplace has long been a controversial topic, hindered in part by the lack of quantitative evidence to prove its effectiveness and an overall lack of understanding. Corporate America has been dedicated to only meeting compliance standards and has continually turned a blind eye at the potential positive impact a properly implemented diversity and inclusion program can bring to the table. Unawareness of the true meaning of diversity, and what an inclusive work environment looks like, is also a main contributing factor. Properly implemented diversity and inclusion programs can elevate a business’ …
Comparative Analysis Of Kpmg And Ey, Nichole A. Snow, Hali M. Phillips
Comparative Analysis Of Kpmg And Ey, Nichole A. Snow, Hali M. Phillips
Honors Theses
In the accounting field there are the “Big 4” which as the names implies are the largest 4 accounting firms in world. These firms provide an extensive range of auditing and assurance services (Big 4 Accounting Firms). They are also huge employers and career development centers. The members of this internationally renowned group are Deloitte, PwC, EY, and KPMG (Big 4 Accounting Firms). Below is a brief analysis of two of these firms, KPMG and EY.
The Green Rush, Alexis N. Stein
The Green Rush, Alexis N. Stein
Honors Theses
Hemp, Cannabis, Weed, Marijuana, Pot, Bud, Reefer, Grass…the nicknames go on and on, but how did a plant that was once widely accepted become a Schedule I substance according to the United States Federal Government? In order to fully understand this question, we must first look at the history of hemp from its origins in 8,000 BCE to present day. This information will allow us to better understand the history of cannabis and how it has shaped the landscape for the growing cannabis industry today.
Starting Four Businesses My Last Semester Of College, Dimitri J. Bramwell
Starting Four Businesses My Last Semester Of College, Dimitri J. Bramwell
Honors Theses
E-commerce has been the latest buzz in the entrepreneur’s world. Now it is easier than ever to start your own business and resources are free at our disposal. Entire companies can be run from your laptop or even your smartphone. That being said, in this narrative, I describe my journey creating four online businesses while taking 18 credits in college and working full-time as a staff accountant. I’ll take you through all the steps from start to finish and go through my own trial and errors.
Managing A Crisis: Should America Continue To Encourage Its Youth To Participate In Football Given Recent Findings On Player Safety And Concussions, Brock Matava
Honors Theses
In recent years, more light has been shed on player safety issues when it comes to youth sports, football especially. The major emphasis of concern is on reducing concussion rates among our youth and an exposure to the potentially lifelong disease chronic traumatic encephalopathy (CTE). Financially however, the National Football League (NFL), the highest level of football anywhere in the world, is healthier than it has ever been. If the NFL wants to stay on the fast-track it currently enjoys, concussions and player safety are two issues that it will undoubtedly be under pressure to face. The pros and cons …
Fan Perceptions Of Selling Alcoholic Beverages At A College Football Stadium, Danielle E. Hennessy
Fan Perceptions Of Selling Alcoholic Beverages At A College Football Stadium, Danielle E. Hennessy
Honors Theses
Consuming alcohol while watching a sporting event has become a tradition within the sport commnnity. Almost one in ten sports fans leave major league stadiums with a blood alcohol level over the legal limit, with 40% of spectators consuming alcohol during the game (Lopatto, 2011). Due to this tradition, many colleges and universities have struggled to answer the question, should alcohol be sold at our athletic events? To answer this question research has been done on many factors including binge drinking, violence and safety, alcohol control policies, tailgating and attendance.
The Implication Of Us Gaap And Ifrs Convergence On American Business, Austin Willmore
The Implication Of Us Gaap And Ifrs Convergence On American Business, Austin Willmore
Honors Theses
The purpose of this work is to discuss the ongoing process of convergence between IFRS and GAAP. It addresses some of the limitations of previous research related to this topic: namely, gives a more recent perspective than is currently available, and also discusses various aspects of the project in a single paper. This paper addresses the timeline of the project, the costs that it presents, the status of the convergence effort, and discusses possible outcomes of these efforts. This research compares, contrasts, and analyzes IFRS and GAAP in several key areas that were (or are still) keeping the standards apart.
How Does The Amount Of Spending On Coaches' Salaries And Recruiting Budgets Affect Win Percentage In College Football?, Ashleigh "Alex" Watson
How Does The Amount Of Spending On Coaches' Salaries And Recruiting Budgets Affect Win Percentage In College Football?, Ashleigh "Alex" Watson
Honors Theses
College football has become much more than a sport for the athletes who play it and entertainment for the fans who watch it. In college football, especially for Football Bowl Subdivision (FBS) schools, winning has become a way to make money. However, in order to make money, people must spend money. In a college football program money is spent on a multitude of things. This study focuses on two important factors, coaches' salaries and recruiting budgets. Specifically, this study looked to find out how the amount of spending on coaches' salaries and recruiting budgets affected win percentage in college football. …
Catching Companies Who Refuse To Go Green Red-Handed, Wylee Mcgreevy
Catching Companies Who Refuse To Go Green Red-Handed, Wylee Mcgreevy
Honors Theses
Recycling, planting trees, and bringing your own bags to the grocery store are some of the activities people regularly think about when it comes to sustainability. In the grand scheme of life, how much difference can one person make? What if there were stricter standards for corporations which accounted for their emission of pollutants? Environmental Accounting is a branch of accounting that is progressively gaining popularity and has the potential to redefine the standards of sustainability for companies. With integration of past proposals for a carbon tax and a cap and trade system, a new proposal could be formed that …
Mergers And Acquisitions In Small And Medium Sized Enterprises In The Health Care Industry: The Effect Of Regulations On Merger And Acquisition Success, Jessica Bucci
Honors Theses
This study aims to address the lack of information present on small and medium sized enterprises in the merger and acquisition process. An analysis of M&As in the health care industry was conducted The regulations in the health care industry are also investigated in order to demonstrate their effect on SMEs wishing to participate in M&As. A qualitative analysis was conducted to analyze interviews of physicians who have participating in M&As. The results demonstrate the similarities and differences in large and SME M&As.
Title Ix Compliance: A Comparison Of Division I Equality, Jacqueline Leake
Title Ix Compliance: A Comparison Of Division I Equality, Jacqueline Leake
Honors Theses
The passage of Title IX of the Education Amendments of 1972 has had a significant impact on college athletics. However, there is still a large disparity between opportunities offered for men and women. This study determined the true gender equality within Division I athletics. Inequalities were assessed in the areas of athletic participation, athletically related student aid, recruiting expenses, and total expenses. Data from these areas were gathered from the Equity in Athletics Disclosure Analysis Cutting Tool. Ratios and the difference between the ideal and current values were calculated for each category. Institutions were ranked in each category, as well …
What Impact Does Cause-Related Marketing Have On Professional Sports Teams?, Christina Damore
What Impact Does Cause-Related Marketing Have On Professional Sports Teams?, Christina Damore
Honors Theses
In today's competitive business climate, firms must find new and innovative ways to differentiate their brand from others in their field. American Express Credit Card Company discovered such a marketing tool in 1981 when they sponsored the Statue of Liberty Restoration Project by donating a predetermined percentage of their card sales. The purpose of the sponsorship was twofold: American Express wished to increase card usage as well as support a cause to gain an overall better corporate image. In the end, American Express experienced a 28% increase in card usage and was able to donate $1.7 million to the Statue …
Daring To Dream, Michelle Carreon
Daring To Dream, Michelle Carreon
Honors Theses
Many people are unaware of the DREAM Act and its benefits; however, many scholars agree that the DREAM Act at the federal level is potentially beneficial to those undocumented students and to the United States. These scholars have researched the various benefits of the DREAM Act, such as an increase in human capital, increase in education revenue, and increase in taxable income. The DREAM Act can potentially give students the opportunity to obtain a higher education and ultimately a job and a better life. Most likely, ignorance of the DREAM Act has obscured the benefits it provides. People are more …
Remixing Business Models: Technology And The Future Of The Modern Music Industry, Ryan Brown
Remixing Business Models: Technology And The Future Of The Modern Music Industry, Ryan Brown
Honors Theses
The music industry has undergone significant changes throughout the past few decades. The primary basis of these changes is technology, which has impacted everything from finding artists to distributing music. However, record labels have been slow to adapt to these changes, which has led to serious problems such as illegal music downloading. Illegal downloading, also known as "music piracy," has radically changed the entire business and distribution structures within the music industry. Although lawsuits and other strategies have been undertaken to attempt to combat this particular issue, technology will continue to affect the music industry for the foreseeable future. Advances …
Investigating The Role Of Online Social Media In Consumer-Firm Relationships, Janna Cole
Investigating The Role Of Online Social Media In Consumer-Firm Relationships, Janna Cole
Honors Theses
Regarding the role of Web 2.0 in business activities, three primary areas of interest are under discussion: (1) how Web 2.0 tools should be integrated into firms' marketing strategies, (2) how Web 2.0 tools should be used to build or retain brand equity and create value with consumers, and (3) how the participation of brands in Web 2.0 influences consumers attitudes and behaviors, if at all. There are some overlaps between these subjects, particularly involving the role of consumers in appreciating or diminishing brands' reputations, as well as information gaps to be filled by further research as these technologies continue …
Comparing Historical And Implied Volatility For A Silver Electronically Traded Fund Between Months Of High And Low Returns, Jacob G. Downey
Comparing Historical And Implied Volatility For A Silver Electronically Traded Fund Between Months Of High And Low Returns, Jacob G. Downey
Honors Theses
Silver as a commodity is used in many different industrial applications as well as in jewelry. Silver is five times scarcer than gold (Stamey, Class Notes, 2011) is at this point and is becoming more and more popular with investors. Many investors instead of buying physical silver have looked to invest in the Silver ETF. An ETF is an Exchange Traded Fund, and is a way to trade a commodity like a stock. A price varies in proportion to the commodity, so as Silver moves so does SLV (Silver ETF). In this paper, the Silver ETE chosen was iShares Silver …
The Smartest "Guise" In The Room: Why America Is Doomed To Repeat An Enron-Like Scandal, Shayne Reddington
The Smartest "Guise" In The Room: Why America Is Doomed To Repeat An Enron-Like Scandal, Shayne Reddington
Honors Theses
There is no question that Enron has brought change to the landscape surrounding business practices both domestically and globally. After the Emon Scandal occurred, Congress passed a very controversial and groundbreaking legislative act known as the Sarbanes-Oxley Act as a means of stopping the conditions that made this widespread scandal possible. There are several reasons why another Emon-type Scandal is prone to repeat itself in the near future. One of the reasons is that Sarbanes-Oxley is not the perfect bill. Although the controversial Sarbanes-Oxley is a valiant effort to reform the environment that fostered Enron, there are major gaps and …
Outsourcing: More Harm Than Good, Ly Luu Pham
Outsourcing: More Harm Than Good, Ly Luu Pham
Honors Theses
Outsourcing is a highly effective strategy, widely used in various types of business to gain a competitive edge. The tremendous growth of outsourcing first started in the manufacturing and information technology industries. It has also spread into the accounting industry as well. However, in accounting the major problems and benefits caused by outsourcing are different from those identified in the manufacturing and IT industries. This leads to the question of whether or not outsourcing in accounting would create more advantages than disadvantages. This paper analyzes the question through four steps: (1) how accounting outsourcing is done, (2) which accounting tasks …
The Effect Of Ifrs Convergence On Coastal Carolina University Accounting Major Students, Stephanie Wehrung
The Effect Of Ifrs Convergence On Coastal Carolina University Accounting Major Students, Stephanie Wehrung
Honors Theses
The Securities and Exchange Commission (SEC) has been working with the Financial Accounting Standards Board (FASB) and the International Accounting Standards Board (IASB) in converging United States Generally Accepted Accounting Principles (US GAAP) with International Financial Reporting Standards (IFRS). The US is one of the last large economic powers in the world remaining that has yet to start reporting using IFRS. The business environment is not the only group that is facing great obstacles with this change; universities will also be facing difficulties as they try to properly prepare students for their future careers. Accounting students will obviously be affected, …
Perceptions Of Walt Disney World: Antecedents To Return Visits, Tiffani A. Cosson
Perceptions Of Walt Disney World: Antecedents To Return Visits, Tiffani A. Cosson
Honors Theses
Walt Disney World is an extremely popular tourist destination that attracts millions of visitors each year. Scholars have researched Walt Disney World and there are many different written articles on the subject, however there are very few that delve deep enough into the subject to generate quantitative data about visitors rather than only opinions about the parks. Due to its popularity and prominence in America, it is important to determine which demographic segment prefers to visit Walt Disney World. This can be used for both the parks themselves as a marketing tool, and consumers as well by knowing when the …