Business Commons^™

Retention, Matthew Molinaro

The Review: A Journal of Undergraduate Student Research

Employee retention in the 21th century reflects how companies keep their employees motivated and well prepared for the challenges in the workplace. In this paper, I apply the concepts of motivation and how employers keep their employees. I also emphasize the costly effects of a employee leaving the organization, both as a dollar and emotional standpoint.

How To Have A Successful Retirement, Trevor Benson

The Review: A Journal of Undergraduate Student Research

What is retirement? Retirement is the years that an individual is able to enjoy after spending a majority of their life devoted to their career. A successful retirement is not a birthright; it is something that an individual must earn through hard work and proper planning. This paper identifies ten important commandments that are both necessary and helpful in achieving a successful retirement.

What You Really See In The Mirror: A Consumer's Journey With Self-Brand Congruence, Alexis Verone

The Review: A Journal of Undergraduate Student Research

In my own life, I have a set of brands that describe my personality, interests, and lifestyle. So, how do companies build this connection between the brand and the consumers’ self-perception? I researched the methods used to establish self-congruence with a brand, meaning how the brand’s personality fits with the consumer’s actual self, versus the consumer’s ideal self. I also examined the different ways advertising can increase brand congruity with the consumer, especially focusing on celebrity endorsements, purchase promotions, and the use of imagery in specific forms of advertising.

Free To Play: Mobile Gaming And The Precipitous Rise Of Freemium, Craig Heier

The Review: A Journal of Undergraduate Student Research

With the abundance of games that enter the App Store marketplace, developers struggle to compete for the user’s attention and potential download. Unlike traditional console-games, mobile-based consumers tend to be more apprehensive towards purchasing an app or a game if they are unable to trial it beforehand. These factors have contributed to the freemium business model becoming the face of the mobile gaming industry.

Regional Economic Integration, Kati Cole, Russell Lyons, Deborah Cary

The Review: A Journal of Undergraduate Student Research

"In lieu of an abstract, below is the essay's first paragraph.

Regional Economic Integration can best be defined as an agreement between groups of countries in a geographic region, to reduce and ultimately remove tariff and non-tariff barriers to the free flow of goods, services, and factors of production between each other.

Television: The Effect It Has On Small Market Sports Franchises, Stephen Cannuli

The Review: A Journal of Undergraduate Student Research

"In lieu of an abstract, below is the essay's first paragraph.

Large market baseball franchises are gaining an enormous advantage over smaller market franchises and television is playing a major role in this ongoing problem. This advantage exists for a number of reasons. Most important and most talked of is the reality that large market franchises have more capital than those who make their living in the small market areas do.

Cd Versus Dvd: The Ultimate Portable Storage Battle, Brian Schmidt

The Review: A Journal of Undergraduate Student Research

"In lieu of an abstract, below is the essay's first paragraph.

Over the years, changes in technology have contributed to shaping the way in which we live our lives. From the invention of the light bulb to that of the television set and computer, nothing remains the same once a technological advance has come about. Currently, another technological advance is preparing to change the way we live our lives. This new device is known as the DVD player and it is attempting to replace the CD player in the electronic multimedia world.

Standard Setting Should Remain In The Private Sector, Nichole Calhoun

The Review: A Journal of Undergraduate Student Research

"In lieu of an abstract, below is the essay's first paragraph.

The Financial Accounting Standards Board (FASB) is the body that establishes accounting standards in the United States. The FASB has a specific operating procedure that it goes through before it will issue a statement for a new standard. During the early stages of this process, a task force is appointed to research a topic of concern and a memorandum is issued to invite discussion. Then there is a public comment period, during which information from and views of interested parties are accepted and reviewed. Some parties that often give …

Conceptual Framework Project, Gabriella Sasso

The Review: A Journal of Undergraduate Student Research

In lieu of an abstract, below is the essay's first paragraph.

Beginning in 1973, the Financial Accounting Standards Board's Conceptual Framework Project was formed. After twelve years of putting together what was designed to describe existing practice, prescribe future practice and define commonly used terms, the results and support were far from what was expected. Many felt that the project was a great waste of time, resources and effort, while others believed it to be one of the most important accomplishments in the accounting field. By examining both the pros and the cons of the Conceptual Framework Project, it can …

Dealing With And Adapting To Change, Elina Katro

The Review: A Journal of Undergraduate Student Research

In lieu of an abstract, below is the first paragraph of the paper.

Complexity can be found in any type of organization or business. I always compare complexity to a living organism that grows and transforms through time. Organizations have to learn how to manage complexity in efficient ways, so as to ensure their portion in the market and to be competitive with other companies in the same industry. The only way that the companies can adapt to the constant shifting environment is to follow the growth of the living organism and grow with it. Leadership, on the other hand, …

The Economic Impact Of Sport, Jake Conway, Christine Isselhard, Emily Urbanski

The Review: A Journal of Undergraduate Student Research

In lieu of an abstract, below is the first paragraph of the paper.

Imagine being a tax payer whose hard earned tax dollars are supporting the construction of a multimillion dollar sports facility, under the impression that these dollars will supposedly benefit the local economy. Then, after a few years of the team's presence in the community, there is no major capital return after being told numerous times by local officials that there would be. On top of seeing no economic increase, all the employment opportunity that was also promised only appears to be minimal. Although the introduction of a …

Accounting For Goodwill, Julie Bennett

The Review: A Journal of Undergraduate Student Research

In lieu of an abstract, below is the first paragraph of the paper.

Goodwill has become an increasingly larger portion of the assets transferred to a company during an acquisition. Financial statement users are now in need of better information about goodwill. This paper will ( 1) compare the prior method of accounting for goodwill to the new method of accounting for goodwill, (2) examine some of the controversies surrounding the accounting method, and (3) examine some of the effects the new accounting method has had on businesses. Goodwill has become an increasingly larger portion of the assets transferred to …

Creating Synergy, Mindae Kadous, Brianna Lipovsky

The Review: A Journal of Undergraduate Student Research

In lieu of an abstract, below is the first paragraph of the paper.

From academia to corporations, the argument for revisiting synergy has been strengthened, making the term a common buzzword of the 21 '1 century (Liedtka 45). On the other hand, what is not so common is achieving this state of high performance. According to skeptic Harold Greneen, synergy is "a carcinogenic slice of baloney tliat serves no other purpose than to bring false hope to a capitalist America" (qtd. in Liedtka 45). However, at a time when there is an increase in business consolidations and complex technology, the …