Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 5 of 5
Full-Text Articles in Business
Retail Industry: Analysis Of Ethics On Employee Job Performance, Christine Ortisi
Retail Industry: Analysis Of Ethics On Employee Job Performance, Christine Ortisi
MBA Student Scholarship
The purpose of this research proposal is to investigate the relationship between the impact of ethics on employee performance in a retail environment. The retail industry experiences numerous incidences related to ethics. In this research proposal, key words are listed and briefly described as to their impact. The interpretation of the related literature reveals some of the factors that employees experience that affect their ethical decision making in the workplace, which can impact their performance. Ethical decision making involves both employee and manager input. Ethical climate and leadership impact an employee’s job performance and can provide key insights on managements …
Alumni Giving: A Relationship Between On-Campus Alumni Engagement, Participation And Financial Support, Lori Zabatta
Alumni Giving: A Relationship Between On-Campus Alumni Engagement, Participation And Financial Support, Lori Zabatta
MBA Student Scholarship
The relationship of alumni participation in on-campus activities resulting in alumni giving will be studied. Graduates from a private institution in Providence, RI will be invited to complete an online questionnaire to measure their engagement and giving levels. Using a series of pointed questions and a Likert scale, alumni will rate their attitude towards specific alumni activities in relation to their willingness to give to the institution following each opportunity. This will help to determine which activities produce the highest number of annual donors. All responses will be statistically measured and results analyzed. The study will benefit alumni professionals and …
Physical Appearance In Retail Service: Impact On Customer Loyalty And Experience, Sin Jie Jiang
Physical Appearance In Retail Service: Impact On Customer Loyalty And Experience, Sin Jie Jiang
MBA Student Scholarship
The purpose of this paper is to understand specific drivers of customer loyalty, experience, and physical appearance of a store. Based on the papers and studies that I have reviewed, I have identified different sub-categories within the criterion “physical appearance,” and argue that the notion of physical appearance should not be understood as a single homogeneous criterion. I have also shown that sub-categories such as visual diversity of store employees, in-store design, in-store signage and even logistic performance can all have some levels of impact, mostly positive, on customer loyalty. I have also tried to understand some possible mechanisms as …
“Onward How Starbucks Fought For Its Life Without Losing Its Soul” Book Review, Charles Leduc
“Onward How Starbucks Fought For Its Life Without Losing Its Soul” Book Review, Charles Leduc
MBA Student Scholarship
No abstract provided.
Corporate Social Responsibility And Consumer Buying Behavior: A Research Proposal, Puja Pant
Corporate Social Responsibility And Consumer Buying Behavior: A Research Proposal, Puja Pant
MBA Student Scholarship
This research paper aims to examine key antecedents in consumer responses to CSR to determine a link between CSR activity and consumers’ reactions to it. In this research proposal, key words are listed and briefly described as to their impact and benefits. A set of pre-tested structured questionnaires will be administered to 320 subjects. The responses to the items of these questionnaires are measures of the constructs under consideration, namely customer perception, customer satisfaction, corporate reputation, customer choice, corporate brand/influence, customer attitude and customer purchasing behavior. Measures for the constructs used in the study will be available in the …