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Assumption University

American Hockey League

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The Effect Of Distance From Nhl Affiliate On Ahl Fan Attendance, Stephen Picard Jan 2017

The Effect Of Distance From Nhl Affiliate On Ahl Fan Attendance, Stephen Picard

Honors Theses

This paper examines the effect of American Hockey League (AHL) teams locating closer to their National Hockey League (NHL) affiliates. With several AHL teams closing the distance (geographically) between their NHL affiliates for logistical purposes, I studied whether or not they will experience higher levels of fan support. I used data from all AHL teams between 2007 and 2017. I found a statistically insignificant negative relationship between proximity to NHL affiliate and average attendance in the AHL for all the teams. However, less popular AHL teams do experience higher levels of fan attendance when located closer to their NHL affiliate. …