Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 4 of 4

Full-Text Articles in Business

Revitalizing The Municipal Model: A Case Study Of Winter Park Golf Course, Jeff Arnold Jan 2020

Revitalizing The Municipal Model: A Case Study Of Winter Park Golf Course, Jeff Arnold

Honors Theses

This thesis aims to provide a well-substantiated possible course of action for municipalities facing uncertain futures with their golf facilities. The trend of failing municipal golf courses has become prevalent since 2007, resulting in an overall decrease in the number of municipal facilities throughout the country. This is an unfortunate reality, as municipal golf plays a key role in introducing the sport to a racially and socio-economically diverse group of people, and has also played a crucial part in combatting golf’s traditional issues with racism and elitism. Ultimately, because of the accessibility and model of equality provided by municipal golf …


The Marketing Of Fame: How Kim Kardashian Has Sustained Her Fame, And What Companies Can Learn From Her, Elizabeth Paquette Jan 2020

The Marketing Of Fame: How Kim Kardashian Has Sustained Her Fame, And What Companies Can Learn From Her, Elizabeth Paquette

Honors Theses

This research paper stands to prove that celebrities are no longer simply revered only for their talents or skill but have begun to outgrow the natural fame that comes with the skill, and/or have become famous for really no apparent or tangible reason at all, or possibly that there is now a new definition of celebrity. Their fame has worked in a cycle, famous for being famous. I will set out to prove the following: they continue their fame through the efforts of clever marketing. They use new or improved marketing tactics to further build their personal brands, create connections …


Money, Manipulation, & Madoff: What Are Ponzi Schemes And How To Avoid Becoming A Fraud Victim, Nicole Turgeon Jan 2020

Money, Manipulation, & Madoff: What Are Ponzi Schemes And How To Avoid Becoming A Fraud Victim, Nicole Turgeon

Honors Theses

By educating more people on the red flags of Ponzi schemes, it will better their chances of not falling victim to a fraud themselves. It is also imperative for auditors and investigators to be properly educated on the red flags associated with frauds, such as Ponzi schemes, so future frauds can be stopped.


Young Adult Financial Literacy And Its Underlying Factors, Emily Meyers Jan 2020

Young Adult Financial Literacy And Its Underlying Factors, Emily Meyers

Honors Theses

This thesis discusses the current state of financial education and young adult financial literacy in the United States. Financial literacy is the level of personal finance knowledge an individual requires to make beneficial financial decisions. The United States faces a financial literacy crisis in young adults evidenced by failing scores of assessments administered by the Jump$tart Coalition, a leader in researching financial literacy in young adults. This thesis presents research and analysis of personal finance assessment scores from students of Franklin High School, Massachusetts. Assessments were administered to personal finance, business, and history students. The majority of students failed the …