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Full-Text Articles in Business
Mobile Dm Coupon Promotion In Japan: A Case Study On Response Behavior Changes In Services Consumptiona, Fumiyo Kondo, Yasuhiro Uwadaira, Mariko Nakahara, Shahriar Akter
Mobile Dm Coupon Promotion In Japan: A Case Study On Response Behavior Changes In Services Consumptiona, Fumiyo Kondo, Yasuhiro Uwadaira, Mariko Nakahara, Shahriar Akter
Shahriar Akter
This chapter investigates the changes in customers' responses to mobile direct mail (DM) coupons on the shop visit probability (SVP) of a beauty parlor. Two experiments were carried out to examine the promotional effects of mobile DM coupons. The first experiment, conducted in 2004, compared mobile DM coupons with postcard DM coupons. The mobile DM coupons were found to have no effect on SVP, although positive effects were observed for postcard DM coupons. The second experiment, conducted in 2005 with three types of mobile DM coupons, compared the responses of new customers with those of repeat customers. The results varied …
Regional Differences Pose Challenges For Food Security Policy: A Case Study Of India, Renuka Mahadevan, Sandy Suardi
Regional Differences Pose Challenges For Food Security Policy: A Case Study Of India, Renuka Mahadevan, Sandy Suardi
Sandy Suardi
This paper examines factors affecting the calorie gap by considering the risk of calorie inadequacy or excess at the tails of food intakes. Non-linear estimations accounting for rural/urban differences in more and less developed states allow for policy-making on two levels. First, the calorie gap was found to respond differently depending on the calorie status of the individual, to various socio-economic characteristics, social assistance programmes, as well as caste and religion. Second, these impacts depended on rural/urban differences and at other times on the development of the states. These findings pose significant challenges towards achieving a balanced regional food security …
Predicting Corporate Failure: Supporting The Case For The Inclusion Of Cash Flow Factors When Using Modelling As A Tool, Bill Wilkinson
Predicting Corporate Failure: Supporting The Case For The Inclusion Of Cash Flow Factors When Using Modelling As A Tool, Bill Wilkinson
Bill Wilkinson
Corporate failure is a regularly recurring problem for stakeholders, particularly investors, creditors and customers. Early attempts at predicting such failure typically relied on analysis of individual performance measurements such as accounting ratios; it was not until the late 1960s that a modelling approach to the problem started to evolve. Altman's Z-score model was the first approach to combine a series of weighted ratios using the statistical technique of multiple discriminant analysis (MDA) to arrive at a final score, which was used to determine whether or not a company was likely to fail. Substantial research has followed over the subsequent 40 …
Taxation And Company Law Case Book, John Mclaren, Melissa Simpson
Taxation And Company Law Case Book, John Mclaren, Melissa Simpson
John McLaren
The Taxation and Company Law Casebook provides a concise, yet detailed summary of approximately 180 leading Australian and foreign company and taxation cases relevant to the study and practice of Australian company and income tax law. The casebook is designed to be used in conjunction with, and to supplement, a text.
Residential Property, Commercial Property, Goods And Services Tax And Deregistration: A Case Study On How The Gst Law May Have Been Manipulated, Joh Mclaren
John McLaren
When a residential property, being used for commercial purposes is sold to a buyer that intends to operate a professional practice from the premises and one of the vendors is registered for GST, what happens when the registered vendor deregisters from GST ten days before settlement? The purchaser expects to be able to claim the GST included in the price as an input tax credit but on settlement is not given a tax invoice. The purchaser then lodges the Business Activity Statement (BAS) claiming an input tax credit without a tax invoice. The purchaser believed that the Commissioner of Taxation …
The Case For Coaching As An Approach To Addressing Challenges In Doctoral Supervision, Grace Mccarthy
The Case For Coaching As An Approach To Addressing Challenges In Doctoral Supervision, Grace Mccarthy
Grace McCarthy
This paper identifies key challenges of doctoral supervision, particularly relating to completion and to developing autonomy and quality of thinking in doctoral candidates. The paper then explores how coaching might be used to address such challenges, with practical examples of coaching conversations.
The Case Study Methodology In Place Management Research And Practice, Gregory Kerr, Gary Noble, John Glynn
The Case Study Methodology In Place Management Research And Practice, Gregory Kerr, Gary Noble, John Glynn
John J Glynn
Purpose: The purpose of this paper is to assist those in the relatively new field of place management to undertake sound and appropriate research for which there is a current need. Approach: This paper identifies and provides an interpretation of key terms associated with research in the social and behavioural sciences and then recommends the case study methodology as being appropriate for research in place management. Findings: Based on a review of the literature this paper offers a viewpoint about the meaning and application of the terms ‘methodology’, ‘methods,’ ‘ways’, ‘strategies’ and ‘approaches’ when they are applied to research. Research …
Customer Satisfaction Measurement For State Owned Banks In Least Developed Countries- A Case Of Bangladesh, Muhammad Khondaker, Monir Mir
Customer Satisfaction Measurement For State Owned Banks In Least Developed Countries- A Case Of Bangladesh, Muhammad Khondaker, Monir Mir
Muhammad S Khondaker
Customer Satisfaction has become an important dimension for performance measurement particularly for banking and finance industry. As most banks and finance organizations offer similar products and services, improving customer satisfaction and loyalty is the most important factor in maintaining as well as increasing market share for these organizations. Customer satisfaction is grossly neglected area for performance measurement in most Least Developed Countries (LDCs) including Bangladesh. Like most LDCs, Bangladesh is also facing external pressures from IMF, World Bank, ADB etc for reforming incompetent financial sector. The purpose of the paper is to identify the factors that affect and explain customer …
Development Of A Web-Based Student Enquiry System: Integration Of Ontology And Case-Based Reasoning, Sim Lau, Seung Hwan Kang
Development Of A Web-Based Student Enquiry System: Integration Of Ontology And Case-Based Reasoning, Sim Lau, Seung Hwan Kang
Dr Sim Kim Lau
No abstract provided.