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A Study Of Web 2.0 Tourism Sites: A Usability And Web Features Perspective, Carmen Sellitto, Stephen Burgess, Carmen Cox, Jeremy Buultjens
A Study Of Web 2.0 Tourism Sites: A Usability And Web Features Perspective, Carmen Sellitto, Stephen Burgess, Carmen Cox, Jeremy Buultjens
Carmen Cox
The term Web 2.0 was coined around 2004 and was used to describe more interactive types of websites developed after the dot-com crash. An important characteristic of Web 2.0 sites is premised on being able to incorporate various technologies and applications within the site to enhance functionality. This enhanced functionality is primarily associated with such sites being able to publish and display diverse content - content that is user-contributed, or where the site might draw information synergistically from a third party. This increased functionality potentially affects two traditional areas of website implementation. Firstly, the embedding of applications within a website …
Understanding The Motivations, Information Search Needs And Destination Choice Criteria Of The Medical Tourist, Nuttapong Jotikasthira, Carmen Cox
Understanding The Motivations, Information Search Needs And Destination Choice Criteria Of The Medical Tourist, Nuttapong Jotikasthira, Carmen Cox
Carmen Cox
Thailand is currently putting considerable effort into their attempts to attract a new type of traveller, the medical tourist, to visit their destination for a combination of health, medical and travel purposes. While significant research effort has been devoted to the ethical and legal issues related to medical tourism, relative limited research has focussed on the destination decision making process of people who choose to engage in medical tourism. This paper presents the results of an online survey which explores the travel motivations, information search behavior and destination choice criteria of a sample of prospective medical tourists to Thailand.