Business Commons^™

Examining The Impact Of Sports Influencer Advertising On Consumer Behavior In The Us And Saudi Arabia On Instagram., Mohammed Samer Alassaf

Masters Theses

This paper discusses the influence of sports influencers on the buying pattern of fans in the United States and Saudi Arabia. Sports are a crucial part of life in both countries, with numerous athletes being considered celebrities. Sports influencers have a tremendous impact on the audience, who often imitate their behavior and buy the products they advertise. The sports market is huge in both countries, with businesses utilizing sports influencers to promote their brands. Instagram is a popular platform for businesses to gain young fans and customers. The research and development of the sports industry have enabled considerable growth of …

The Root Of Culture: Human Ritual And The Soils Of West Virginia, Aleece Mount

Masters Theses

The Cumberland Mountains of Southern West Virginia are home to mountaintop removal, with the Guyandotte River watershed exhibiting some of the most extreme examples. The strip-mining practices have removed fertile soil, altered water courses, deeply polluted the land, and stripped people of their wealth – prosperity in happiness and abundance of possessions and resources. This has resulted in some of the nation’s worst health, education, and economic conditions. The communities of this watershed live at the heart of the economic and political forces that undermine community and ecological well-being.

Southern West Virginia has a deep and continued history of living …