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Management Information Systems

Open Access Theses

2015

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Full-Text Articles in Business

Video Advertisement Mining For Predicting Revenue Using Random Forest, Yuan Hsin Huang Apr 2015

Video Advertisement Mining For Predicting Revenue Using Random Forest, Yuan Hsin Huang

Open Access Theses

Shaken by the threat of financial crisis in 2008, industries began to work on the topic of predictive analytics to efficiently control inventory levels and minimize revenue risks. In this third-generation age of web-connected data, organizations emphasized the importance of data science and leveraged the data mining techniques for gaining a competitive edge. Consider the features of Web 3.0, where semantic-oriented interaction between humans and computers can offer a tailored service or product to meet consumers' needs by means of learning their preferences. In this study, we concentrate on the area of marketing science to demonstrate the correlation between TV …


An Analysis Of Techniques For Obtaining Speedup In Software Solutions For Proteomics, Urmi N. Bhayani Apr 2015

An Analysis Of Techniques For Obtaining Speedup In Software Solutions For Proteomics, Urmi N. Bhayani

Open Access Theses

Proteomics is the study of the structure and behavior of proteins. In order to perform this kind of an analysis, proteins are broken down into their constituent peptides, and values of different parameters are recorded. The amount of this kind of data collected is very large, and therefore analysis of this data becomes time-consuming. To overcome this issue, there have been several software developed for processing protein data. With a large number of software solutions available in the market, the decision about which one to use is hard for the end-user. The expectations from such a software for each user …


An Analysis Of The Effectiveness And Cost Of Project Security Management, Robert E. Bott Apr 2015

An Analysis Of The Effectiveness And Cost Of Project Security Management, Robert E. Bott

Open Access Theses

This research analyzes the idea of managing information security risk on projects, as well as the effectiveness and costs associated with this kind of management. Organizations today face a myriad of security risks given their increased use of information technology. New solutions to improve information security within organizations large and small need to be researched and analyzed. Review of relevant literature has determined that although organizations are managing security from the top down, there is a lack of security management at the project level and that most project managers and their teams rely on the organizational security measures to keep …