Business Commons^™

Integrating Machine Learning In Law: A Precis Of Best Practices For Initial Law Firm Adoption, J. Mark Phillips

The Journal of Business, Entrepreneurship & the Law

Much of the mystery surrounding machine learning lays not just in how it functions, but in how it is applied. This is especially true in the field of law, where the implementation of artificial intelligence has lagged other fields. This précis distills best practices of machine learning implementation and applies them succinctly to the unique environment of law. Guiding principles and considerations are provided for the technology team, the nature of law firm data, and the commitment level of the adopting law firm.

Unlocking The Mysteries Of Weed And Mexico, Eddy Martinez

Capstones

An American biotech firm named Phylos Bioscience is interested in entering the Mexican marijuana market once it legalizes. Before it can do that, it must deal with the Mexican government and a conservative society.

https://eddymartinezcunyedu.atavist.com/figuring-out-the-mysteries-of-weed-and-mexico

Diagnostic Report On Undeclared Work In Albania: Preliminary Report, Colin C. Williams

Colin C Williams

Adapting To $15: As The Minimum Wage Approaches $15 In Nyc, Business Owners Are Finding Ways To Make It Work, Alexandra Semenova, Sharif Paget

Capstones

This project examines the impact of minimum wage increases across major industries in New York City and State and concludes they have been manageable and even fueled broader economic growth. Since the incremental wage hikes were first signed into law in 2015, data and anecdotal evidence has shown business owners have been able to make it work and many of critics' concerns that the higher labor costs would lead to disemployment have been misplaced. The story provides an in-depth analysis of how restaurant and food establishments, health care and retail employers have adapted to higher labor costs by innovating their …

Diagnostic Report On Undeclared Work In The Former Yugoslav Republic Of Macedonia, Colin C. Williams

Colin C Williams

Fresh Squeezed Fitness: A Case Study On The Marketing Of Orangetheory Fitness, Emma Schmidt

Recreation, Parks, and Tourism Administration

The fitness industry has grown immensely in the past decade as a form of health management. The industry has expanded to offer niche fitness facilities that cater to individuals’ specific needs and motivations. The purpose of this study was to examine the best marketing and branding practices utilized by Orangetheory Fitness. The research for this study was collected using a case study matrix, developed by the researcher, to evaluate Orangetheory Fitness’ marketing strategies. The study resulted in findings indicating the importance of technology advancement and brand differentiation pertaining to the success of Orangetheory Fitness. It is crucial for Orangetheory Fitness …

The Business Of Accelerating The Acceleration Of Startups, David Wai Lun Ng

Dissertations and Theses Collection (Open Access)

The cross-domain and cross-border aspects of the Business Accelerator sector has resulted in an ecosystem that has seen actors in the space jostle for clear and competitive positioning. The evolution of Business Accelerators as a business entity, seeking to supply positive interventions to the journey of start-ups, is common to all growth and innovation orientated ecosystems. The ability for Business Accelerator managers to demonstrably impact their subject acceleratees positively has been an under-researched area. Against this background is the rising volume of capital being channeled into funding startups due to the widespread drive for innovation led growth which is increasingly …

Lighting The Spark In The Philippines, Rosemarie Andres

Asian Management Insights

An interview with Rosemarie 'Bubu' Andres

In this edition, we are introducing a new section called ‘The Entrepreneur’s Corner’, in which we will present Asia’s entrepreneurs and their journeys, complete with the ups and downs, and twists and turns.

Flipping A Course On Entrepreneurial Leadership In Ethnic Chinese Business: A Mobile Learning Perspective, Thomas Menkhoff

Research Collection Lee Kong Chian School Of Business

This exploratory article reflects on the teaching experiences for a course on “Entrepreneurial Leadership in Ethnic Chinese Business” at the Singapore Management University (SMU). It was categorised as a mobile learning course with reference to the flipped classroom model, learner mobility, and user-generated content outside the classroom. We examine three examples of mobile learning projects which were assigned to students so that they would be able to internalise key course objectives such as gaining an appreciation of the structure, functions, and cultural uniqueness of traditional small Chinese business organisations in Singapore. The paper also addresses some of the challenges faced …

Basement Business 101, Alex Busch

SASAH 4th Year Capstone and Other Projects: Publications

For her Experiential Learning course, Alex designed a brochure to help new business owners effectively manage their new endeavours. Alex started her own small business of custom paintings of horses, and used her own business model to break down the process of starting a business into six steps with advice and detailed examples.

An Examination Of The Progressive And Regressive Factors That Business Owners Consider When Choosing Whether Or Not To Implement An Exit Strategy, David C. Pickard

USF Tampa Graduate Theses and Dissertations

This purpose of this dissertation is to examine the progressive and regressive factors that affect a small business owner’s decision to implement an exit strategy. An exit strategy can be defined as an entrepreneur's strategic plan to sell his or her investment in a company he or she has controlling interest in. An exit strategy gives a business owner a way to reduce or eliminate his or her stake in the business and, if the business is successful, make a substantial profit. Exiting a business is a complicated process which includes among other things, the evaluation, preparation, marketing, and ultimate …

Should Donation Ads Include Happy Victim Images? The Moderating Role Of Regulatory Focus, Yael Zemack-Rugar, Sona Klucarova

Marketing & Entrepreneurship Faculty Publications

We examine how victim imagery interacts with ad messaging’s regulatory focus to determine the effectiveness of donation appeals. We predict and show that ads that combine a happy victim image with a promotion-focused message uniquely increase donation intentions. We demonstrate that this occurs because the combination of promotion-focused messaging, which makes gain goals salient, and a happy victim image, which signals gains are occurring, increases consumers’ perceived response efficacy. Four studies test the interaction of victim imagery and regulatory focus showing the predicted effect. We also test the mediating role of perceived response efficacy and rule out several alternative explanations. …

New Partnering Opportunities For The Nonprofit Sector, Kathleen M. Wilburn, H. Ralph Wilburn

Journal of Vincentian Social Action

Consumers are demanding that corporations practice social responsibility. In order to meet this demand and keep their activist stockholders satisfied that they are still focused on profit and dividends, many corporations have established foundations that operate separately from the company. The foundations provide grants to nonprofits that can help the corporations fulfill their social responsibility, but, unlike prior philanthropic programs, these grants are based on developing partnerships with nonprofits that share the corporations’ social mission. There is also a group of smaller companies that nonprofits can partner with, the Benefit Corporation, as well as a new certification called the B …

A Model For Better Social Project Management, Brenda Massetti

Journal of Vincentian Social Action

With environmental degradation and other social ills on the rise, demand for businesses to perform social action is growing (Robertson, 2014). Yet, most Commercial enterprises take a diminutive view of social projects, and many Social enterprises flounder in the harsh realities of commerce (Austin, Stevenson, and Wei-Killern, 2012). To improve all enterprises’ social performance, the paper introduces the Social Project Grid, a dual-factor assessment tool which prioritizes social projects for better managerial oversight. In specific, it compares social projects on their Resource Use and Outcome Clarity to highlight which projects are successful and which are in trouble. Not only is …

Veterans Group Turns To [Nebraska] Innovation Studio For Fellowship, Therapy, Deann Gayman, Greg Nathan

Nebraska Innovation Studio

Veterans group turns to Nebraska Innovation Studio for fellowship, therapy.

Every Thursday afternoon, the Nebraska Innovation Studio (https://innovationstudio.unl.edu/) machine shop lathes are circled by a group of veterans learning and honing their woodturning skills. The hands-on lessons also double as therapy sessions.

Woodturning is a simple task, but requires concentration. That focus quiets thoughts the veterans may be struggling with, said Jim Young, a Vietnam War veteran and founder of the Veterans in Recovery program.

Using Social Media To Assess The Consumer Nutrition Environment: Comparing Yelp Reviews With A Direct Observation Audit Instrument For Grocery Stores, Ying Shen, Philippa Clarke, Iris N. Gomez-Lopez, Alex B. Hill, Daniel M. Romero, Robert Goodspeed, Veronica J. Berrocal, Vg Vinod Vydiswaran, Tiffany C. Veinot

Urban Studies and Planning Faculty Research Publications

Objective
To examine the feasibility of using social media to assess the consumer nutrition environment by comparing sentiment expressed in Yelp reviews with information obtained from a direct observation audit instrument for grocery stores.

Design
Trained raters used the Nutrition Environment Measures Survey in Stores (NEMS-S) in 100 grocery stores from July 2015 to March 2016. Yelp reviews were available for sixty-nine of these stores and were retrieved in February 2017 using the Yelp Application Program Interface. A sentiment analysis was conducted to quantify the perceptions of the consumer nutrition environment in the review text. Pearson correlation coefficients (ρ) were …

Recruiting Sales Students: The Value Of Professionals In The Classroom, Blake Nielson, Shannon Cummins

Marketing & Entrepreneurship Faculty Publications

It can be difficult for employers to recruit sales students because of the supply/demand gap. This is true despite increases in university sales education programs. This study investigates the impact of a sales organization representative giving an in-class presentation about student intent to pursue employment at the organization. The results indicate that a quality in-class presentation can improve students’ desire to work for the organization, but an average in-class presentation or shorter extracurricular presentation had no positive effect. These results imply that an in-class presentation should be taken seriously and done well in order to positively impact the recruitment process.

Getting Their Fix: Doctor's Dependency On Big Pharma, Larissa Tiller

The Business, Entrepreneurship & Tax Law Review

Section 6002 of the Affordable Care Act, also known as the “Sunshine Act,” was intended to stop corrupt practices within the medical community by requiring pharmaceutical and medical device manufacturers to disclose all transfers of value of a certain amount made between them and physicians. This article suggests that the better solution to stopping corrupt practices is to ban some transfers all together.

Entrepreneurship, College, And Credit: The Golden Triangle, Roberto M. Samaniego, Juliana Yu Sun

Research Collection School Of Economics

We develop a model to evaluate the aggregate impact of college finance in an environment with entrepreneurship. The calibrated model captures the stylized fact that entrepreneurs with college are more common and more profitable in the United States. The calibration indicates this is mainly because higher labor earnings allow college‐educated agents to ameliorate credit constraints if and when they eventually become entrepreneurs. Changes in financing constraints on entrepreneurs can thus affect college attendance, and changes in financing constraints on college can affect entrepreneurship rates as well.

2018 Q4 Private Capital Access Index Report, Craig R. Everett

Pepperdine Private Capital Access Report

The Pepperdine Private Capital Access Index (PCA) is a quarterly indicator produced by the Pepperdine Graziadio Business School, in partnership with Dun & Bradstreet. The index is designed to measure the demand for, activity, and health of the private capital markets. The purpose of the PCA Index is to gauge the demand of small and medium sized businesses for financing needs, the level of accessibility of private capital, and the transparency and efficiency of private financing markets.

Husker Alum Uses Art To Tell Veteran's Story, Deann Gayman

Nebraska Innovation Studio

Husker alum uses art to tell veteran's story.

Until Thursday, Jordan Lambrecht and Melissa Ewing had been strangers. Now, Lambrecht is intimately familiar with Ewing’s life story, having spent two days working together at Nebraska Innovation Studio to artistically represent Ewing’s life and service in the United States military. As Lambrecht sketched a rough draft, he explained how themes from Ewing’s story prompted his creative process.

Anatomy Of An Acquisition: The Challenges Of Selling A Privately Held Electronics Manufacturing Company, George Dierberger, Marc Mcintosh, Lori L. Lohman, Phyllis Kapetanakis

Faculty Authored Articles

Sweeny Electronics is a family-owned S Corporation based in St. Paul, Minnesota. The company was started in 1946 by a returning army veteran, Mike Sweeney, and focused on the heating, air quality and cooling markets. The company has survived numerous recessions, market consolidation, and manufacturing challenges in China, and currently is run by the third generation Sweeney family. The current owner and CEO, George Sweeney, is the grandson of the founder and is approaching retirement age. The board of directors has seven members: George Sweeney, his wife Jane and five members of the business community. Under the direction of the …

Getting Ahead And Getting By: Exploring Outcomes Of Youth Livelihoods Programs, Elisabeth E. Lefebvre, Acacia Nikoi, Richard Bamattre, Amina Jaafar, Emily Morris, David Chapman, Joan Dejaeghere

Education Faculty Publications

This report is a collaboration between the Mastercard Foundation and University of Minnesota that examines the livelihoods of youth aged 16–25 who participated in two Learn, Earn and Save programs in Kenya, Tanzania, and Uganda. It documents their post-program trajectories and examines the role that gender, employment sectors, certification, engaging in mixed livelihoods, financial capital, and social networks have had on their lives. Data were collected from 130 youth over a five-year period through qualitative interviews as well as surveys and demographic data. That longitudinal, mixed methods approach allowed researchers to explore youth employment, learning, and well-being trajectories as they …

College News

Business Exchange

John L. Keeley Jr. Center for Financial Services Launched: Finance students will benefit from innovative academic and cocurricular programming; Hospitality School Director Names: Nicholas J. Thomas, interim associate director of the School of Hospitality Leadership, has been promoted to director of the school; Women in Entrepreneurship Institute Opens.

Black Americans Past And Present Created Frugal Innovations And Embraced Circular Economy Principles: The Marketing Dilemma, Clovia Hamilton

Winthrop Faculty and Staff Publications

Frugal innovation is the practice whereby the rich learns from innovations developed in poor countries, and there is purportedly a current rivalry between India and China in the frugal innovation arena. This research advocates that the concept of frugal innovation did not originate in Asia or India. The practice of the rich taking the poor’s innovations is not new. In particular, Black American slaves and freed slaves developed a number of inventions in poverty conditions. It is imperative that frugal innovation research be more historically accurate so as to reduce the marginalization of contributions developed by poor innovators and to …

A Cochrane Method Systematic Review Of University Tech Commercialization Research, Clovia Hamilton

Winthrop Faculty and Staff Publications

Since 1980 universities have been able to commercialize inventions that their faculty researchers create as per the 1980 Bayh-Dole Act (P.L. 96-517). Research universities can now own and license these inventions to small and well established companies. Since 1980, research universities have used tech commercialization to support their regional economies with product development and sales, and academic entrepreneurship resulting in university spinoffs and start-up business formations. This results in job creation. The technology transfer offices (TTOs) which were established at many research universities to manage this process have been studied quite extensively. However, the foundational elements that fuel successful TTO …

Factors That Affect The Relationship Between Employer And Employees Within Organizations, Harry Adam Nuse

Dissertations

This research is on the relationship between employees and employers and seeks to determine the relationship between the values held by employees and the extent business leaders adapt their business practices to each of these values. By understanding this relationship, business leaders can gain insight into the improvement of both employee and supervisor success for the vitality of the organization.

Participants from AAA Minor League Baseball teams agreed to allow the survey to be distributed to their employees and employers via email. The nine values were developed from a panel of experts within Minor League Baseball management and human resources …

Congruence Between Course Modality And Professor Communication: A Study Of Pedagogical Impact Using Sales Techniques, Cindy B. Rippé, Suri Weisfeld-Spolter, Shannon Cummins, Yuliya Yurova

Marketing & Entrepreneurship Faculty Publications

Purpose of the Study: Given the similarities between influencing others when teaching and when selling, this work explores student perceptions of selling techniques used by professors. This work investigates faculty instructional methods informed by the prospecting and follow-up sales process’s steps to positively affect student perceptions, and to attract and retain students in online and traditional formats. Selling efforts are developed, described, and examined to see how prospecting and follow-up can be used to increase course learning, retention, and subsequent course enrollment.

Method/Design and Sample: The study used a 2 (Professor Communication Type: Face-to-face vs. Virtual) by 2 …

Changing Donor-Ngo Relations Thorough Viable Alternatives To Conventional Grantmaking, Kio Okawa

Capstone Collection

The purpose of this research is to explore ways in which non-governmental organizations (NGOs) can become more sustainable in light of a crucial challenge facing them today: that of financial instability. In the charitable sector in the U.S, NGOs, especially small-scale NGOs, have struggled with securing daily operating revenue rather than revenue for long-term program operations, in spite of the continuing needs of their beneficiaries (Janus, 2018; Le, 2017; Meehan & Jonker, 2017). Fundraising has come to involve relationships between NGOs and institutional donors such as foundations, government agencies and corporations. Competition among NGOs and rampant power asymmetry between donors …

Minority Entrepreneurs And Fast Failure, Jesse P. Houchens

Brigham Young University Journal of Public Law

Minority businesses now make up more than a quarter of all U.S. businesses; yet, due to discriminatory lending practices, cultural aversions to debt, and limited access to capital, these businesses continue to have higher failure rates. At the same time, m inority entrepreneurs are more likely to rely on informal lending and less likely to turn to bankruptcy for relief of debt. Doing so slows down failure for minority entrepreneurs — contra Silicon Valley’s new mantra, “fail fast” — and diminishes the minority entrepreneur’s ability to efficiently reallocate resources towards more productive ventures. In this essay, I distinguish the minority …