Rhetoric Commons^™

Persuading And Convincing, Adelino Cattani

OSSA Conference Archive

I’ll propose a distinction based on historical, theoretical, and linguistic considerations between:

- two different ways of inducing a change of mind, that is persuading and convincing.

- two different ways of proving, that is rhetorical argumentation and logical-experimental demonstration.

There is a tendency to keep a distance from persuasion in favor of conviction. In everyday language, the difference between the two terms appears clear, and it is a distinction developed theoretically by many authors from Plato and Kant to Perelman. In particular:

1. Persuasion is centered chiefly on the speaker: it enhances one’s will and ability to modify …