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Full-Text Articles in Musicology

Gender, Politics, Market Segmentation, And Taste: Adult Contemporary Radio At The End Of The Twentieth Century, Saesha Senger Jan 2019

Gender, Politics, Market Segmentation, And Taste: Adult Contemporary Radio At The End Of The Twentieth Century, Saesha Senger

Theses and Dissertations--Music

This dissertation explores issues of gender politics, market segmentation, and taste through an examination of the contributions of several artists who have achieved Adult Contemporary (AC) chart success. The scope of the project is limited to a period when many artists who figured prominently in both the broader mainstream of American popular music and the more specific Adult Contemporary category were most commercially viable: from the mid-1980s through the 1990s. My contention is that, as gender politics and gendered social norms continued to change in the United States at this time, Adult Contemporary – the chart, the format, and the …


On The Hallelujah Efect: Priming Consumers, Recording Music, And The Spirit Of Tragedy, Babette Babich Jan 2015

On The Hallelujah Efect: Priming Consumers, Recording Music, And The Spirit Of Tragedy, Babette Babich

Articles and Chapters in Academic Book Collections

An overview of The Hallelujah Effect concentrating on priming or sonic branding, media, online porn as well as marketing and media programming, with a special excursus on the space of music --and radio in Adorno's Current of Music, and a detailed discussion on Nietzsche and music in antiquity as he explores this with reference ot Beethoven in The Birth of Tragedy.