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Invited Perspective - Nutritional Needs And Implications For Children In Subsistence Marketplaces, Nagendra Rangavajla

Subsistence Marketplaces

Today, while the number of stunted children is decreasing in all geographies, the progress is not consistent. Moreover, there is an increasing prevalence of overweight and obesity among children and adolescent. Globally, about half of all children under five do not receive essential nutrients, often unnoticed until too late. On the other end of the spectrum, the incidence of overweight and obesity in 5-19 year old has increased from 4% in 1975 to 18% in 2016 ¹. These trends reflect a ‘triple burden of malnutrition’, a burden that impacts the survival, growth, and development of children, and in turn, …

Invited Perspective - Engaging Aspirations To Nurture Communities, Kentaro Toyama

Subsistence Marketplaces

For subsistence communities, the question is whether aspirations can be applied to motivate behavior that is, on the one hand consistent with people’s aspirations, but which might otherwise be difficult to elicit. Could poorer households be encouraged to save, to spend more on their children’s education, or to act against unhealthy social norms? A couple of examples suggest this is not only possible, but highly successful in contexts where other appeals fail.

Subsistence Marketplaces: Journal, Knowledge-Practice Portal, And Organization, Madhu Viswanathan

Subsistence Marketplaces

Subsistence Marketplaces: Journal, Knowledge-Practice Portal and Organization

“Design For Enterprises”: Developing European Smes Capabilities For Design-Driven Innovation, Marinella Ferrara, Chiara Lecce

Markets, Globalization & Development Review

This article aims to present Design for Enterprises (DfE) tender project, founded by the European Commission, designed and provided by the Consortium composed by D’Appolonia, MIP/Politecnico di Milano and ADI. DfE has been settled as a training program on design-driven innovation customized in order to prepare intermediary business development organizations to support SMEs managers and entrepreneurs. After a short introduction of the topic and a general presentation of the project, the article proposes a follow-up on the ADI contribution to support design thinking processes during the entire set-up of the training course. The article reports also the critical points that …

Thinking And Designing With Design Thinking, Ahmet Can Ozcan, Yasuko Takayama

Markets, Globalization & Development Review

Design Thinking is a popular phrase especially for the last ten years penetrating into the discourse of management and design, business and academia in many ways. The contributions in the form of articles, commentaries and reviews in this MGDR Design Thinking Special Issue show us the examples, how and where we can use Design Thinking especially as an integral part of the design process. The area of design is expanding in diverse ways lately and sometimes it is causing the confusion such as Design Thinking is either a magical design tool, or another buzzword destined to go extinct after inevitable …

Visual Brand Identity Of Food Products: A Customer’S Perspective, Panagiota Moutaftsi Ms, Panagiotis Kyratsis Dr

Journal of Applied Packaging Research

Purpose – The aim of this research is to explore the benefits of a customer based approach on food packaging design. A case study of a small production honey brand is used.

Design/methodology/approach – For the design process, a survey that involved visual elements was conducted as an online questionnaire. The final size of the sample consists of 285 questionnaires.

Findings – The research findings indicate that packaging is a great influencer for consumers and the synergy of consumers with companies can be a catalyst for the product design process resulting in package designs, which engage potential customers and drive …