Graphic Design Commons^™

Extended Reality And The Graphic Design Curriculum, Tina Korani, Meghan Saas, Samantha Tan

Frameless

VXR technology has seen significant growth in recent years across all commercial industries and is poised to continue that trend. The graphic design industry is embracing XR as a new medium, and XR skills are in high demand within the field. Institutions of higher education must adopt XR—and particularly AR—into the graphic design curriculum to keep pace with the industry. Several barriers are slowing this curricular adoption but can be overcome. Advances in AR technology have created an opportunity for its use as both a pedagogical tool and a creative medium. Integrating AR with traditional graphic design elements and principles …

Jet Of Blood Vr: First Playable Demo, Elizabeth Goins, Andy Head, Mason Hayes

Frameless

A VR staging of Anonin Artaud’s 1925 surrealist play, Jet of Blood. The project experiments with virtual reality as a means to reimagine performance and frame the player, the audience, as actor. Ideas from Artaud’s philosophy such as the Theatre of Cruelty are incorporated along with spatial storytelling and game design. The project also seeks to expand accessibility to deaf and hard of hearing audiences through use of particle and text effects to visually express audio and sound.

Extended Reality And The Graphic Design Curriculum, Tina Korani, Meghan Saas, Samantha Tan

Frameless

As we rapidly move toward a fully virtual world, commercial industries and organizations are becoming increasingly competitive with their communications strategies so that they can continue to attract audiences’ attention and break through industry noise. As a result, the notion of “immersive experiences” is becoming more popular. XR technology is at the forefront of delivering unique, immersive and interactive experiences — and it has seen significant growth in recent years across all commercial industries and is poised to continue that trend.

Web-Based Ives For User Experience Evaluation In The Architecture Studio, Faithful Oladeji

Frameless

Research on the use of immersive virtual environments (IVEs) in architectural design has rapidly permeated the practice for the last few decades, largely driven by a single prospect: the possibility of sufficiently simulating the genuine interactions and experiences of a design well before it is actually built. The implications of this achievement when fully realized would revolutionize the profession, effectively igniting a new period of David Harvey’s space-time compression in the industry, such that IVEs would enable designers to, symbolically, cross temporal distances, and bring a legitimate experience of their final products to the present, at any point in their …

Looking While Reading I, Ii, Iii, Sarah Minor

Journal of Creative Writing Studies

This article introduces the term “visual essay” by tracing the genre’s history through the concrete poetry movement and the rise of the lyric essay. In describing the aims of visual essays, Minor distinguishes between “illustrative” and “non-illustrative” shaped texts, and suggests connections between “non-illustrative” examples and the aims of “Intersectional Form,” a term coined by scholar Jen Soriano.

Playing At The Crossroads Of Religion And Law: Historical Milieu, Context And Curriculum Hooks In Lost & Found, Owen Gottlieb

Articles

This chapter presents the use of Lost & Found – a purpose-built tabletop to mobile game series – to teach medieval religious legal systems. The series aims to broaden the discourse around religious legal systems and to counter popular depiction of these systems which often promote prejudice and misnomers. A central element is the importance of contextualizing religion in period and locale. The Lost & Found series uses period accurate depictions of material culture to set the stage for play around relevant topics – specifically how the law promoted collaboration and sustainable governance practices in Fustat (Old Cairo) in twelfth-century …

Transeuntis Mundi: An Installation About Migration And Human Legacy, Cândida Borges, Gabriel Mario Vélez

Frameless

Transeuntis Mundi is a journey through transcultural and transnational humanity and geography. It is presented as an immersive installation, powered by virtual reality, projection mapping, sound sculptures and performative actions, the audience is able to transit through places and ethnicities.

Wind, Light And Seating Xperience (Xr), Shaun Foster

Frameless

Inspired by Plato’s Cave metaphor from "The Republic", this mixed reality experience talk and demonstration will ask the user to enter a virtual reality experience that is not completely virtual. Elements from the real world exist inside of the virtual; a flash light, a chair and wind. Research and demonstrations will be presented discussing what is XR (mixed reality) right now and what are some exciting technologies on the horizon that will take this field further...

Cross Disciplinary Virtual Reality For Lighting And Composition: Research Update, Shaun Foster, Ihab Mardini

Frameless

Advanced technology has made Virtual Reality a viable tool for widespread multidisciplinary use. We saw an opportunity to use VR to benefit multiple departments at RIT; 3D Digital Design, Industrial Design, Interior Design, and the School of Film and Animation. All departments wrestle with the problem of effectively allowing the students the speed to iteratively light, compose and compare work. The complexity and length of rendering time using previous generation (CPU rendering) 3D applications distracts learners from focusing on design. Light and Composition are two major elements of designs that are often buried under overwhelming technical obstacles.

Acts Of Meaning, Resource Diagrams, And Essential Learning Behaviors: The Design Evolution Of Lost & Found, Owen Gottlieb, Ian Schreiber

Articles

Lost & Found is a tabletop-to-mobile game series designed for teaching medieval religious legal systems. The long-term goals of the project are to change the discourse around religious laws, such as foregrounding the prosocial aspects of religious law such as collaboration, cooperation, and communal sustainability. This design case focuses on the evolution of the design of the mechanics and core systems in the first two tabletop games in the series, informed by over three and a half years’ worth of design notes, playable prototypes, outside design consultations, internal design reviews, playtests, and interviews.

Design Thinking As A Framework For Teaching Packaging Innovation, Javier De La Fuente, Irene Carbonell, Mary Laporte

Journal of Applied Packaging Research

Students in scientific/technical-oriented disciplines struggle with achieving good levels of innovation when exposed to design problems. Research indicates the need for implementing alternative pedagogical approaches in technical curricula that enhance students’ creative skills. The purpose of this study was to evaluate the implementation of a cross-disciplinary pedagogical approach with a focus on teaching innovation in the field of packaging engineering at a university in the United States. A Design Thinking Project-Based Learning (DTPBL) approach was used to improve the levels of innovation in student work. Its outcomes were compared with those of a Traditional Project-Based Learning (TPBL) approach. The implementation …

Perceptions Of Shop Operators On Packaging Of Made-In-Ghana Products, Agnes Decardi-Nelson Dr, Adam Rahman

Journal of Applied Packaging Research

The importance of packaging in the marketing of a product cannot be overemphasized. It raises the appeal of the product and becomes its silent salesman. Proper packaging is a less expensive means of advertisement and leads to a direct reduction in production cost and indirectly increases sales by attracting the final consumer. The use of packaging as a marketing and sales promotional tool has been very well developed in the advanced countries with developing countries such as Ghana lagging far behind. In Ghana, many products are poorly labelled and packaged. This paper seeks to ascertain the views of sellers/traders about …

The Lost & Found Game Series: Teaching Medieval Religious Law In Context, Owen Gottlieb, Ian Schreiber

Presentations and other scholarship

Lost & Found is a strategy card-to-mobile game series that teaches medieval religious legal systems with attention to period accuracy and cultural and historical context. The Lost & Found project seeks to expand the discourse around religious legal systems, to enrich public conversations in a variety of communities, and to promote greater understanding of the religious traditions that build the fabric of the United States. Comparative religious literacy can build bridges between and within communities and prepare learners to be responsible citizens in our pluralist democracy. The first game in the series is a strategy game called Lost & Found …

Finding Lost & Found: Designer’S Notes From The Process Of Creating A Jewish Game For Learning, Owen Gottlieb

Articles

This article provides context for and examines aspects of the design process of a game for learning. Lost & Found (2017a, 2017b) is a tabletop-to-mobile game series designed to teach medieval religious legal systems, beginning with Moses Maimonides’ Mishneh Torah (1180), a cornerstone work of Jewish legal rabbinic literature. Through design narratives, the article demonstrates the complex design decisions faced by the team as they balance the needs of player engagement with learning goals. In the process the designers confront challenges in developing winstates and in working with complex resource management. The article provides insight into the pathways the team …

Lost & Found: Order In The Court -- The Party Game, Owen Gottlieb, Ian Schreiber

Presentations and other scholarship

Lost & Found is a strategy card-to-mobile game series that teaches medieval religious legal systems with attention to period accuracy and cultural and historical context.

The Lost & Found games project seeks to expand the discourse around religious legal systems, to enrich public conversations in a variety of communities, and to promote greater understanding of the religious traditions that build the fabric of the United States. Comparative religious literacy can build bridges between and within communities and prepare learners to be responsible citizens in our pluralist democracy.

The second game in the series, Lost & Found: Order in the Court …

Lost & Found, Owen Gottlieb, Ian Schreiber, Kelly Murdoch-Kitt

Presentations and other scholarship

Lost & Found is a strategy card-to-mobile game series that teaches medieval religious legal systems with attention to period accuracy and cultural and historical context.

The Lost & Found games project seeks to expand the discourse around religious legal systems, to enrich public conversations in a variety of communities, and to promote greater understanding of the religious traditions that build the fabric of the United States. Comparative religious literacy can build bridges between and within communities and prepare learners to be responsible citizens in our pluralist democracy.

The first game in the series is a strategy game called Lost & …

Visual Brand Identity Of Food Products: A Customer’S Perspective, Panagiota Moutaftsi Ms, Panagiotis Kyratsis Dr

Journal of Applied Packaging Research

Purpose – The aim of this research is to explore the benefits of a customer based approach on food packaging design. A case study of a small production honey brand is used.

Design/methodology/approach – For the design process, a survey that involved visual elements was conducted as an online questionnaire. The final size of the sample consists of 285 questionnaires.

Findings – The research findings indicate that packaging is a great influencer for consumers and the synergy of consumers with companies can be a catalyst for the product design process resulting in package designs, which engage potential customers and drive …

Packaging Design Elements And Users Perception: A Context In Fashion Branding And Communication, Heer Vyas

Journal of Applied Packaging Research

The product packaging has a crucial role to attract consumer, force them to choose the product and act as a brand communication vehicle. The point of focus is how the elements of the package design affect consumer’s perceptions about products and brand. In this study, we collected data through a questionnaire that covered areas such as design elements of the package (size, shape, material, graphic design of package, typography, images and pictures), user’s perception (attention, purchase and repurchase) and their experience (feelings evoked and functional benefits). There is a difference with the professional status and age involvement with respect to …

The Affect Of Versioned Package Design On Various Demographics, Howard E. Vogl, Colleen L. Twomey, Kristen Dang, Alexis B. Kelsey

Journal of Applied Packaging Research

This study challenged the concept of a single best package design for food products. Research found that typography played a crucial role in the consumer’s perception of the quality and the value of a product. It was also found that, based on the consumer’s purchasing intention, the use of type or graphics on a package could have either a positive or a negative affect on consumer perception of product value and quality. In addition, this study pointed out that these variables require careful testing in the marketplace, which can only be achieved in package designs that can be economically tested …

Consumer Perception Of Tactile Packaging: A Research Study On Preferences Of Soft Touch And Hi Rise Coatings In Cosmetic Packaging, Malcolm G. Keif Ph.D., Colleen Twomey, Andrea Stoneman

Journal of Applied Packaging Research

A choice-based conjoint study was conducted sampling 400 individuals to determine their preference for Soft Touch and raised tactile coatings, which are sometimes called Hi Rise or profile coatings. Soft Touch coatings have a velvety, warm feel to them, and Hi Rise coatings simulate embossing with a glossy appearance to them. Both are considered tactile coatings, engaging the sense of touch.

Demographic profile data, level of agreement about statements related to cosmetic packaging and packaging choice set selections were collected. The conjoint sets contained three attributes: design color, tactile coatings, and price.

Design choice was split. Approximately half of the …

Under A Pale Grey Sky: An Interactive Timeline Of Iroquoian Warfare And Its Impact On The Acceleration Of American Colonization, Thomas Weaver

Theses

Early American settlers thought the Iroquois to be a violent, forceful and barbaric amalgamation of Native American Nations. Their organization of warfare, community, and politics allowed them to remain one of the most powerful nations for many years. Conflict with other tribes was a normal part of life for the Iroquois and the surrounding nations. However, as the American settlers began moving towards the frontier, Iroquois conflicts with the Algonquian begin to rise in frequency. This led to weakening of the Iroquois population and allowed the American settlers to usurp land from the Six Nations without considerable opposition.

Human Behavior Centered Museum Guided Tour System, Yenmin Chen

Theses

As new technologies appear, many devices or tools become more and more powerful. New technology also gives us more options to choose from in our daily lives, not only in ways used for school, but also with the devices used to surf the Internet. Certainly, we have more variety available in the various aspects of our lives, such as entertainment, education, work etc.--but new technology brings with it more problems, too. If new technology doesn't come with new thinking, life may not be better than before.

Some designers focus on human factors too much; they forget to consider how people …