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Articles 1 - 18 of 18
Full-Text Articles in Art and Design
The Influence Of Culture On Graphic Design: Rebranding Glossier For The Japanese Market, Hannah Kuvshinov
The Influence Of Culture On Graphic Design: Rebranding Glossier For The Japanese Market, Hannah Kuvshinov
Senior Honors Theses
Due to globalization, many companies are expanding their reach into foreign markets that have different cultural contexts. As a result, having versatile branding that can be easily adapted to different cultures becomes extremely important when communicating with consumers from other countries. To develop this branding it is crucial for companies to employ cross-cultural design, which involves much more than simply translating text into the consumers language. In order to successfully expand its products to the Japanese market Glossier will have to apply cross-cultural research to redesign their current branding materials and communication channels. This project focuses on preserving brand cohesiveness …
Implementing Effective And Meaningful Environmental Graphic Design Within Modern Protestant Church Buildings In The U.S., Hannah Gilmer
Implementing Effective And Meaningful Environmental Graphic Design Within Modern Protestant Church Buildings In The U.S., Hannah Gilmer
Senior Honors Theses
The Church, the body of Christ, is filled with people gifted in visual arts, which should present boundless creative opportunities to encourage the body and glorify Christ. However, many modern Protestant churches in the U.S. do not reflect this creative potential in their interior spaces. Christian graphic designers have the unique gift of bringing all the visual arts together into a whole solution that communicates the message of the gospel with richness, power, and beauty. This thesis will show the process of creating environmental graphic design solutions that are intended to encourage a local church and glorify the Lord, building …
The Interaction Of Strategy And Design In Comprehensive Branding, Tiana Miller
The Interaction Of Strategy And Design In Comprehensive Branding, Tiana Miller
Senior Honors Theses
Branding directs how consumers view businesses. Focusing on strategy and design equally aids in making a brand comprehensive, cohesive, and effective. Different aspects of brand strategy determine how to effectively build the backbone of the brand. Understanding design elements and the creative process are important in developing the visual identity of the brand. The findings were combined to create comprehensive personal branding for Tiana Joy Creative. This creative application included an archetypal brand strategy with deliverables including a logo and brand elements.
The Art Of Animation: How Animation Is Creating A Better Film Industry, Judah Cooper
The Art Of Animation: How Animation Is Creating A Better Film Industry, Judah Cooper
Senior Honors Theses
With the progression of streaming services in recent years, the art form of animation has gained traction, continuing to develop into exceedingly creative forms through the work of talented artists. Animation has developed alongside the film industry, achieving great success in the process. This thesis will define animation and its place within visual effects, critically analyze categories of character design, theme, and story while demonstrating their relationship with animation, and contrast animation with live action films to understand its strengths and differentiations. The research concludes that animation has great benefits to offer the film industry and should be continued to …
Using Graphic Design To Develop And Promote A Character Development Program, Mia Mummau
Using Graphic Design To Develop And Promote A Character Development Program, Mia Mummau
Senior Honors Theses
There are many out-of-school time (OST) programs such as sports, art, and community clubs. The majority of these programs have been strategically designed to assist with child development. Non-profit organizations, such as OST programs, struggle to gain funding and parental support due to the inability to communicate their message effectively. Branding is key for the programs to capture the attention of children and parents to better communicate core values and positive intentions. This project will assist a football team's character-building program in its communication of the vision, scope, and sequence. This will help gain parent buy-in and donation of resources.
Art As Contextualization: Using Visual Communication As Christian Missions In Native American And Alaskan Cultures, Hali Gehring
Art As Contextualization: Using Visual Communication As Christian Missions In Native American And Alaskan Cultures, Hali Gehring
Senior Honors Theses
Contextualization is an important aspect of Christian ministries and cross-cultural missions to create sustaining churches around the world. There are many forms of communication that use contextualization for religious purposes, such as theatre, story, art, and dance. These important forms of communication can be used with cultural practices to contextualize the Gospel to different people groups. For Native Americans and Alaskans, artistic works that promote cultural heritage are highly regarded. A beadwork piece that explains the Gospel could be a creative way to contextualize to Native American and Alaskans.
Using Graphic Design To Create Packaging For Myers-Briggs Personality Candles, Mary Elizabeth Horton
Using Graphic Design To Create Packaging For Myers-Briggs Personality Candles, Mary Elizabeth Horton
Senior Honors Theses
Throughout history, art has been used to communicate ideas, stimulate the imagination, and engage the senses. In recent times, with the advancement of graphic design in the art industry, creative boundaries have been pushed in the pursuit of innovative design approaches. Design is utilized not only to convey artistic meaning but also to engage the viewers’ senses and influence buyers’ decisions. Some consumers associate designs with different moods or feelings, and color and visual design can powerfully encapsulate personality. This paper and associated creative work show the versatility of graphic design to create candle packaging inspired by each of the …
Digital Diet: Addressing The Effects Of Social Media & Internet Addiction On Stress And Anxiety Levels In Students, Brianna Janey
Digital Diet: Addressing The Effects Of Social Media & Internet Addiction On Stress And Anxiety Levels In Students, Brianna Janey
Senior Honors Theses
The contents of this thesis will address the effects of social media and internet addiction on stress and anxiety levels within students. The research process began by comprehensively defining the problem as being how online usage affects the levels of stress and anxiety within students. After establishing the problem, a review of existing literature presenting possible solutions to this problem was conducted. Each artifact was assessed for overall effectiveness in relation to the target demographic. Finally, a cohesive digital social good campaign that seeks to encourage students to create mindful online habits is presented as a creative solution that successfully …
Lettering Design: Using Handwritten And Illustrative Techniques To Improve Memorization, Kathryn Will
Lettering Design: Using Handwritten And Illustrative Techniques To Improve Memorization, Kathryn Will
Senior Honors Theses
Graphic designers have many choices when designing and communicating with words which can be seen throughout history. Hand lettering techniques have been used for centuries to record information. Then with the development of moveable type came the mass production of reading materials and the introduction of typefaces. Today, much written communication is viewed through a digitized typeface on a screen. However, there has recently been a noticeable increase in hand lettered type, one of these reasons being that hand lettered type can be easier for people to remember. This paper and the visual application of the research examines how hand …
The Process Of Creating A Successful Brand, Madison Fogarty
The Process Of Creating A Successful Brand, Madison Fogarty
Senior Honors Theses
The contents of this thesis will explain the detailed process behind a successful brand campaign. It includes the most important aspects of a brand such as brand strategy, brand identity, color theory, and logo design. Successful brand campaigns were studied to determine if there was a common underlying process. The research process began by outlining the steps that are needed to accomplish a strong brand campaign. After outlining, identification of these steps can be further implemented into the creative brand campaign which will focus on product packaging. The results of this paper show that a comprehensive design process is crucial …
Herpes Zoster Patient Education: A Coloring Book Approach, Sophia Charuhas
Herpes Zoster Patient Education: A Coloring Book Approach, Sophia Charuhas
Senior Honors Theses
Shingles, the disease caused by the herpes zoster virus, is a widespread and widely misunderstood illness in the United States. It is preventable, but many at-risk patients do not know what measures they may take to prevent it. Clear communication from physician to patient is crucial for patient understanding of diseases. Many patient education materials on herpes zoster currently available are often unused. It is therefore beneficial to public health to disseminate new mediums of medical communication, and one way of accomplishing this is through adult coloring books. The pathophysiology of herpes zoster virus is here explored and the idea …
Pinpoint Magazine: A Student’S Guide To Preparing For A Career In Design, Hannah Blankenship
Pinpoint Magazine: A Student’S Guide To Preparing For A Career In Design, Hannah Blankenship
Senior Honors Theses
Pinpoint magazine’s purpose is to inspire and educate design students in their path toward a design career. Pinpoint is a magazine that features articles filled with insight and practical advice about entering the design industry. The information gathered is presented in a printed magazine format that will help college students pursuing degrees in art and design become informed about how to best pursue their career, how to navigate the world of design, and how to develop their design skills effectively. By reading a magazine filled with practical information on how to become a professional designer, design students will have a …
The Importance Of Branding In Small Businesses, Amber J. Rabie
The Importance Of Branding In Small Businesses, Amber J. Rabie
Senior Honors Theses
The Land of Milk & Honey Farm exists to provide quality food produced in facilities that practice good stewardship to the Earth. It is a small business devoted to loving, careful stewardship and the production of quality goods. The mission of The Land of Milk & Honey is to combine traditional farming practices with a sustainable and environment-friendly approach to agriculture. It aims to provide customer satisfaction by being respectful and responsible over animals and the earth, and by producing quality products. To reach this objective, the farm intends to educate consumers and provide an alternative source for truly farm-fresh …
Building A Brand For A New Generation, Joel Schlaudt
Building A Brand For A New Generation, Joel Schlaudt
Senior Honors Theses
In a segment of the market as highly competitive as is the coffee industry, it can be difficult to forge a new brand strong enough to stand on its own and unique enough to stand above the competition. However, by choosing the millennial generation as a target audience and strategically constructing a creative strategy to reach them on an emotional level, a brand concept emerges with the ability to connect with consumers in a new way, transforming a daily necessity into an emotional experience unlike that offered by any other competitor. A Harry Potter-inspired brand built upon a delivery …
Paul Rand: Life, Work, Philosophy, And Influence On Modern Design, Benjamin Nicholes
Paul Rand: Life, Work, Philosophy, And Influence On Modern Design, Benjamin Nicholes
Senior Honors Theses
Paul Rand is one the most influential graphic designers of the 21st Century. This thesis will cover his biography and show how the events of his life shaped him into the famed and prestigious designer we know him to be today. The thesis will then cover the many projects Rand designed and show the influences on his style and how his design philosophy is evident in his work. Finally, the thesis will look at how Rand’s style and philosophy has impacted graphic design in the modern era. This study will show why Paul Rand is considered to be one of …
Cultivate: Inspiring Women In Their Pursuit Of Creativity And Entrepreneurship, Ana P. Campbell
Cultivate: Inspiring Women In Their Pursuit Of Creativity And Entrepreneurship, Ana P. Campbell
Senior Honors Theses
Cultivate Magazine’s purpose is to inspire and educate creative women in their business ventures. Furthermore, Cultivate serves as a catalyst for our readers’ business by featuring insightful interviews from other creative women and practical advice on how to run a successful creative business. In short, Cultivate’s target market is female creative business owners with occupations such as photographers, designers, writers, entrepreneurs, artists, and bloggers.
Art And Symbolism: The Technique Of Applying Hidden Meaning And Communicating Specific Ideas Through Art, Andrea C. Macbean
Art And Symbolism: The Technique Of Applying Hidden Meaning And Communicating Specific Ideas Through Art, Andrea C. Macbean
Senior Honors Theses
Symbolism is an artistic style frequently used in the arts. Through the course of art history, it was its own artistic movement as well. The incorporation of specific symbols, shapes, colors, or identifiable images communicates to the viewer an intended message or statement. Frequently, symbolism appears to be hidden or initially unperceived by the intended audience. In some works, symbolism is so abstract that it needs explanation or clarification to be understood completely by the viewer. This thesis will analyze a few techniques of symbolism that can be incorporated in a work of art to communicate truth, entice thought, point …
Graphic Evangelism, Mark H. Cupp
Graphic Evangelism, Mark H. Cupp
Senior Honors Theses
This thesis explores the use of mainstream graphic novels as a means of Christian evangelism. Though not exclusively Christian, the graphic novel, The Beast Within, will educate its target audience by using attractive illustrations, relatable issues, and understandable morals in a fictional, biblically inspired story. This thesis will include character designs, artwork, chapter summaries, and a single chapter of a self-written, self-illustrated graphic novel along with a short summary of Christian references and symbols. The novel will follow six half-human, half-animal warriors on their adventure to restore the balance of their world, which has been disrupted by a powerful …