Social Psychology Commons^™

Crush On You, Singapore Management University

Perspectives@SMU

When you are having a crush on someone, you may find yourself starting to like drinking double espresso instead of your usual flat white, develop a taste for spicy Sichuan food or prefer louder music. Findings from a new research study by Prof. Zhang Meng at The Chinese University of Hong Kong (CUHK) Business School suggest that a romantic crush may change one’s consumption preference.