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Seton Hall University

Persuasion

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Full-Text Articles in Social Psychology

Differential Effects Of Rational And Emotional Framing On Ingroup And Outgroup Persuasion, Andrew Finnegan Dec 2016

Differential Effects Of Rational And Emotional Framing On Ingroup And Outgroup Persuasion, Andrew Finnegan

Seton Hall University Dissertations and Theses (ETDs)

Ingroup and outgroup research has largely focused on why differing attitudes toward the ingroup and outgroup exist. Additionally, persuasion research has focused on the construction of persuasive messages using primarily central routes to persuasion (rational messages) more than peripheral (emotional messages) even though research does support that emotional argumentation is an effective method of persuasion. The current study sought to combine these ideas by observing the most effective method to persuade ingroup and outgroup members through rational and emotional message framing. Persuasive messages were presented to participants that 1) either favored the participant’s ingroup or outgroup and 2) used either …


Education About The Adverse Health Effects Of Recreational Marijuana: The Role Of Type Of Persuasion And Source, Dina Mattern May 2016

Education About The Adverse Health Effects Of Recreational Marijuana: The Role Of Type Of Persuasion And Source, Dina Mattern

Seton Hall University Dissertations and Theses (ETDs)

In recent years, efforts have been made to legalize cannabis based on increasing research supporting medical benefits and the assumption, albeit questionable, that this is a safe drug. Statistics from the National Institute on Drug Abuse (NIDA) demonstrate a sharp increase in users, especially among the youth population (2014). This is problematic because smoking marijuana during the teenage years has been shown to have possible adverse effects, such as despondency and potential complications in cognitive development. (Crane et al., 2012) This current study aims to explore effective ways to educate the public on the adverse health effects of recreational marijuana …