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Full-Text Articles in Social Psychology
The Effect Of Inconsistency Appeals On The Influence Of Direct-To-Consumer Prescription Drug Advertisements: An Application Of Goal Disruption Theory, Benjamin D. Rosenberg, Jason T. Siegel
The Effect Of Inconsistency Appeals On The Influence Of Direct-To-Consumer Prescription Drug Advertisements: An Application Of Goal Disruption Theory, Benjamin D. Rosenberg, Jason T. Siegel
Psychology | Faculty Scholarship
Scholars across multiple domains have identified the presence of inconsistency-arousing information in direct-to-consumer (DTC) prescription drug advertisements, and have suggested that these appeals, which highlight differences between people’s actual and desired lives, may create psychological disequilibrium. However, experimental assessment of the distinct influence of inconsistency-arousing information in this domain is rare. Guided by goal disruption theory (GDT)—a framework that outlines people’s reactions to goal expectation violations—we created DTC advertisements designed to make people’s life inconsistencies salient. The influence of these ads on people’s perceptions of, and intentions to use, prescription drugs was then assessed. Results from an SEM analysis support …
Mission In Evolving Cultures: Constructively Managing Music-Related Conflict In Cross-Cultural Church Planting Contexts, David R. Dunaetz
Mission In Evolving Cultures: Constructively Managing Music-Related Conflict In Cross-Cultural Church Planting Contexts, David R. Dunaetz
CGU Faculty Publications and Research
The choice of music, an essential element of worship and church life, must be addressed in cross-cultural church planting contexts. As cultures evolve, church planters are faced with choices about musical styles that may lead to interpersonal conflicts within the church. The purpose of this study is to empirically examine factors that may enable cross-cultural church planters to constructively manage music-related conflicts when they arise. Members of church plants, like all people, have various goals when entering into such conflicts. They are concerned about the content of the conflict (i.e., the musical style) and thus have content goals. They are …