Social Psychology Commons^™

The New Normal Of Social Psychology In The Face Of The Covid-19 Pandemic: Insights And Advice From Leaders In The Field, Kim Pong Tam, Angela K. Y. Leung, Sammyh Khan

Research Collection School of Social Sciences

Revisiting the history of social psychology, one noticeable trend is that the agenda of social psychologists is interwoven with events that happen in society and the world (Ross et al., 2010). For example, the Holocaust during World War II stimulated social psychologists’ interest in ethnocentrism, aggression, and obedience, just as increasing globalization became one of the impetuses for investigations into the role of culture in human behaviour, and hence the emergence of cultural and cross‐cultural psychology. Considering its immensity, we believe that the COVID‐19 pandemic will likely be a trigger for profound and consequential changes in social psychology (Khazaie & …