International Relations Commons^™

Public Diplomacy And Foreign Policy Analysis In The 21st Century: Navigating Uncertainty Through Digital Power And Influence, Amber Brittain-Hale

Graduate Research Conference (GSIS)

In an era defined by digital networks and geopolitical risk, public diplomacy is gaining traction for global leaders to address uncertainty. This paper investigates the use of decentralized politics in public discourse and its implications for leadership. Individual global actors have increased public diplomatic efforts as a focus due to political uncertainty, particularly since 2016. The case of Ukraine and its President Ukraine's President Volodymyr Zelenskyy's use of digital and public diplomacy in the conflict with Russia emphasizes the importance of looking at individual actor impacts in international relations rather than just states. The study should concentrate on how digital …