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Full-Text Articles in Speech and Rhetorical Studies

The Writing Is The Wall: Expanding The Means Of Communication With Multimodal Approaches To Teaching Composition, Matthew Williams Schering Jul 2014

The Writing Is The Wall: Expanding The Means Of Communication With Multimodal Approaches To Teaching Composition, Matthew Williams Schering

All Student Theses

As the paradigm of communication shifts into the digital realm, it seems only logical that instructors’ pedagogical approaches to teaching writing should shift as well. Though there is still much merit to teaching tradition approaches to composition, are there more modern methods that could be employed to teach communication in a contemporary setting? This thesis shall examine the role that new media can play in a multimodal composition course, as new media seems to be the most effective way to teach rhetorical communication skills in a modern setting. By looking at new media elements, such as podcasts, wikis, and images, …


A Rhetorical Criticism Of Anti-Era Cartoons, Josie A. Burks May 2014

A Rhetorical Criticism Of Anti-Era Cartoons, Josie A. Burks

Honors Theses

Over the course of American history many battles have been fought to ensure that equality was extended to the citizens of the United States. With momentum from the passage of the Nineteenth Amendment, a bill was introduced to Congress in 1923 that sought to ensure equality for the women of the nation, the Equal Rights Amendment (ERA). Though this bill was later reworded and reintroduced in every subsequent session of Congress, it would not be until 1972 that the bill would become a household name. This thesis analyzes the rhetorical elements that are at play within a selection of anti-Equal …


How Communication Design Motivates Voter Participation: Comparing Instrumental Vs. Social Rhetoric, Lindsay Pryor Apr 2014

How Communication Design Motivates Voter Participation: Comparing Instrumental Vs. Social Rhetoric, Lindsay Pryor

MAIS Projects and Theses

This written defense of my degree project describes how l used contemporary communication design theory to develop postcards for the Office of the Washington Secretary of State urging voter registration before the 2013 General Election deadline. In addition to measuring the overall effectiveness of the postcards, this project evaluated the registration and turnout differences between two treatments in a study funded by The Pew Charitable Trusts. The aim of the study was to add to the small but growing body of interdisciplinary research concerning communication design and voter participation. To determine which communication design techniques motivate more postcard recipients to …


Industrial Apocalyptic: Neoliberalism, Coal, And The Burlesque Frame, Jennifer Peeples, Pete Bsumek, Steve Schwarze, Jen Schneider Jan 2014

Industrial Apocalyptic: Neoliberalism, Coal, And The Burlesque Frame, Jennifer Peeples, Pete Bsumek, Steve Schwarze, Jen Schneider

Jen Schneider

Rhetorical scholarship and cultural commentary have demonstrated that environmentalist voices are consistently associated with apocalyptic rhetoric. However, this association deflects attention from the apocalyptic rhetoric that comes from industry and countermovements to environmentalism. This essay seeks to remedy that oversight by proposing the concept of "industrial apocalyptic" as a significant rhetorical form in environmental controversy. Based on analysis of the rhetoric of the U.S. coal industry, we find that these industrial apocalyptic narratives rely on a burlesque frame to disrupt the categories of establishment and outsider and thus thwart environmental regulation. Ultimately, we argue that industrial apocalyptic co-opts environmentalist appeals …


Bankster's Paradise: The Importance Of Discourse In Creating A Haven For Criminogenic Banks In The United States, Maria Jacqueline Bordt Jan 2014

Bankster's Paradise: The Importance Of Discourse In Creating A Haven For Criminogenic Banks In The United States, Maria Jacqueline Bordt

Online Theses and Dissertations

This work examines the ways in which language can contribute to a cultural climate in which white-collar crime is no longer considered "deviant," but rather is considered part of a normally functioning political economy. The 2012 money laundering case involving HSBC is examined in conjunction with the rhetoric of popular financial counselor Dave Ramsey. This research seeks to define how language involving the accumulation of capital is equated with virtuousness, thus constructing a myth about the criminality inherent to "legitimate" capital enterprises.


Going Public: An Organizational Autoethnographic Exploration Of The International Public Debate Association, Adam Matthew Key Jan 2014

Going Public: An Organizational Autoethnographic Exploration Of The International Public Debate Association, Adam Matthew Key

All Graduate Theses, Dissertations, and Other Capstone Projects

Historically, a trend has been demonstrated in intercollegiate debate. Debate organizations begin with a focus on rhetoric aimed at a public audience and within an average of two decades devolve into a highly technical format marked by a high rate of speed, use of nuanced technical jargon, and an overreliance on evidence. The focus on competitive success, culture, and judges are examined as contributors to this trend. The International Public Debate Association was created to sociologically combat the excesses of its predecessors, though sixteen years after its creation it is beginning to show symptoms of the same disease that afflicted …


Dueling For Their Votes: A Study On The Impact Of Presidential Debate Rhetoric On Public Opinion, Daniel J. Cohen Jan 2014

Dueling For Their Votes: A Study On The Impact Of Presidential Debate Rhetoric On Public Opinion, Daniel J. Cohen

Senior Independent Study Theses

The debates are key events for presidential candidates to influence public support for their policies. This study examines the impact of rhetorical strategies during presidential debates on public perceptions of unpopular issue stances. Using generic criticism, I examined the first two 2012 debates between Barack Obama and Mitt Romney and uncovered four rhetorical strategies used by the candidates: issue framing, appeals to authority, use of rebuttals, and appealing to liberal and conservative presumptions. I then tested an example of issue framing from each candidate to determine its effectiveness in persuading public opinion on unpopular issue stances. My results showed that …